›How this company saved thousands of flowers during the pandemic
business05:11How this company saved thousands of flowers during the pandemicWhen COVID-19 canceled all its clients' weddings, floral design company Sweet Root Village lost 80% of i...ts business and was stuck with thousands of flowers. So its owners, Lauren Anderson and Rachel Bridgwood, got creative. They hosted a drive-through event to save all those stranded flowers. Business Insider stopped by their pop-up flower market in Alexandria, Virginia, to see how Sweet Root Village's other pivots have saved the small business.