We drove a $39,000 Volkswagen Tiguan and a $35,000 Mazda CX-5 to see which is the better compact crossover SUV - here's the verdict

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We drove a $39,000 Volkswagen Tiguan and a $35,000 Mazda CX-5 to see which is the better compact crossover SUV - here's the verdict

Volkswagen Tiguan 4

Hollis Johnson

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  • The Mazda CX-5 and the Volkswagen Tiguan are two of the best new compact crossover SUVs on the market.
  • The 2018 Mazda CX-5 starts at $24,150 while the top-spec all-wheel-drive Grand Touring model starts at $30,945.
  • The 2018 Volkswagen Tiguan starts at $24,595, but the top-of-the-line all-wheel-drive SEL Premium version starts at $37,550.
  • The Mazda's stylish design and strong driving dynamics won out over the Tiguan's spacious cabin and top-notch infotainment system.

In recent years, the compact crossover SUV has become a dominant force in the marketplace. This year, nearly one in every five vehicles sold in the US has been a compact SUV and the segment has grown nearly 15% since 2017.

The Toyota RAV4, Honda CR-V, and Nissan Rogue are the three heavy hitters in the segment. Through August, the trio accounts for roughly 40% of the more than 2 million compact SUVs sold in the US.

Fortunately, those looking to stray from the mainstream have a bevy of strong contenders to consider including the Mazda CX-5 and the Volkswagen Tiguan.

The second generation Mazda CX-5 debuted for the 2017 model year and has been a hit with both critics and customers. So far this year, CX-5 sales are up more than 26% over 2017.

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The second generation Volkswagen Tiguan is all-new for the 2018 model year. The new Tiguan is roomier, more efficient, and available with a host of modern tech features. In many ways, the gen two Tiguan allowed VW to fix many of the shortcomings that plagued the slow-selling model it replaced.

Only the long-wheelbase version of the Tiguan will be available in the US. Sold in other markets as the Tiguan Allspace, the US Tiguan is 8.5 inches longer than the standard model.

Over the past year, Business Insider has had the chance to experience the top-of-the-line variants of both the CX-5 and the Tiguan.

Here's a closer look at how the Mazda CX-5 and the Volkswagen Tiguan stack up against one another:

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First up is the Mazda CX-5.

First up is the Mazda CX-5.

The 2018 Mazda CX-5 comes in three flavors — Sport, Touring, and Grand Touring.

The base front-wheel-drive CX-5 Sport starts at $24,150 while the mid-grade Touring model starts at $26,215. The top-of-the-line Grand Touring starts at $29,645. All-wheel-drive is available as an option on all three trim levels as a $1,300 option.

Our 2018 Mazda CX-5 Grand Tour AWD started at $30,945. With options and fees, our CX-5 carried an as-tested-price of $34,685.

The CX-5 features Mazda's signature KODO design language, which aims to deliver a look that's timelessly elegant while conveying the spirit of Japanese craftsmanship. The result is a CX-5 that is both striking and memorable without being over the top.

The CX-5 features Mazda's signature KODO design language, which aims to deliver a look that's timelessly elegant while conveying the spirit of Japanese craftsmanship. The result is a CX-5 that is both striking and memorable without being over the top.
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The rounded rear end is decidedly in contrast to the angular headlights and front grille.

The rounded rear end is decidedly in contrast to the angular headlights and front grille.

The Mazda CX-5 is 179.1 inches long and 65.3 inches tall.

The Mazda CX-5 is 179.1 inches long and 65.3 inches tall.
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Inside the CX-5's interior really impresses. It's stylish, yet it boasts stellar ergonomics. Material quality is close to what you would find in a premium-badged vehicle.

Inside the CX-5's interior really impresses. It's stylish, yet it boasts stellar ergonomics. Material quality is close to what you would find in a premium-badged vehicle.

I found the white leather-trimmed seats in our test car to be well bolstered and comfortable with good adjustability.

I found the white leather-trimmed seats in our test car to be well bolstered and comfortable with good adjustability.
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The rear cabin is roomy with adequate space for two full-size adults. The center seat is more geared towards children. The CX-5's 39.6 inches of rear legroom may be a bit tight for the taller folks amongst us.

The rear cabin is roomy with adequate space for two full-size adults. The center seat is more geared towards children. The CX-5's 39.6 inches of rear legroom may be a bit tight for the taller folks amongst us.

On the road, the cabin is quiet and refined. Extra sound deadening fixes one of the biggest complaints about its predecessor, which had one of the louder cabins in the segment.

On the road, the cabin is quiet and refined. Extra sound deadening fixes one of the biggest complaints about its predecessor, which had one of the louder cabins in the segment.
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The centerpiece of the front dash is a seven-inch touchscreen running the company's homegrown Mazda Connect infotainment system.

The centerpiece of the front dash is a seven-inch touchscreen running the company's homegrown Mazda Connect infotainment system.

The system, which can also be controlled using a rotary dial mounted in the center console, features a simple and straightforward layout. Apple CarPlay and Android Auto is not available.

The system, which can also be controlled using a rotary dial mounted in the center console, features a simple and straightforward layout. Apple CarPlay and Android Auto is not available.

Its user interface leaves much to be desired. For example, it took to some hunting before we figured out how to cancel a route on the navigation system. Unfortunately, Apple CarPlay and Android Auto are not yet available on the CX-5.

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It's not as crisp as premium systems found in luxury brands, but it looks on par with most mass market units.

It's not as crisp as premium systems found in luxury brands, but it looks on par with most mass market units.

Overall, the CX-5 Grand Touring came equipped with a healthy complement of tech goodies including a head-up display, adaptive cruise control, a rear camera, lane keep assist, smart city brake support, rear cross traffic alert, and a 10-speaker Bose sound system.

Lift up the single piece tailgate and you'll find a solid 30.9 cubic feet of cargo room. Fold down the 40/20/40 split bench and cargo space expands to 59.6 cubic inches

Lift up the single piece tailgate and you'll find a solid 30.9 cubic feet of cargo room. Fold down the 40/20/40 split bench and cargo space expands to 59.6 cubic inches
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Under the hood is a 2.5-liter, 187 horsepower, naturally aspirated four-cylinder engine. It utilizes Mazda's lean burning, high compression SKYACTIV technology to increase fuel economy and improve emissions. It's hooked up to a smooth shifting six-speed automatic and all-wheel-drive. According to Mazda, the all-wheel-drive CX-5 is good for 24 mpg city and 30 mpg highway fuel economy.

Under the hood is a 2.5-liter, 187 horsepower, naturally aspirated four-cylinder engine. It utilizes Mazda's lean burning, high compression SKYACTIV technology to increase fuel economy and improve emissions. It's hooked up to a smooth shifting six-speed automatic and all-wheel-drive. According to Mazda, the all-wheel-drive CX-5 is good for 24 mpg city and 30 mpg highway fuel economy.

What's it like to drive?

What's it like to drive?

Driving dynamics is the CX-5's forte.

"The Mazda CX-5 is a joy to drive," we said in our review. "The SKYACTIV four-cylinder meshes perfectly with the six-speed automatic. It's perky off the line and delivers more than adequate power around town."

However, CX-5's powertrain wasn't without fault. Since it functions without the additional torque provided by a turbocharger, the Mazda struggles a bit under hard acceleration. The transmission is generally very quick to "drop down" a couple of gears to get the engine back into the heart of its power band.

As far as handling goes, the CX-5 is quite impressive. The chassis is well balanced while the steering is crisp with good feel.

"Overall, the CX-5's suspension, chassis, and steering are beautifully tuned," our review said. "As a result, you get a crossover SUV that's both confident in the corners and comfortable cruising down the highway."

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Next up is the Volkswagen Tiguan.

Next up is the Volkswagen Tiguan.

The 2018 Volkswagen Tiguan is available in four trim levels — S, SE, SEL, and SEL Premium. The base, front-wheel-drive Tiguan S starts at $24,595 while the top-level SEL Premium starts at $36,250. VW's 4Motion all-wheel-drive system is available as a $1,300 option on all trim levels.

Our Tiguan SEL Premium 4Motion started at $37,550. With fees and options, our test car came to $38,950.

Aesthetically, the new Tiguan has been given VW's new corporate front fascia, with rounded-out headlights and grille. Thanks to the MQB platform, the Tiguan is wider and rides lower, giving it an athletic, yet refined look. With that said, ground clearance has actually improved by an inch over its predecessor to 7.9 inches.

Aesthetically, the new Tiguan has been given VW's new corporate front fascia, with rounded-out headlights and grille. Thanks to the MQB platform, the Tiguan is wider and rides lower, giving it an athletic, yet refined look. With that said, ground clearance has actually improved by an inch over its predecessor to 7.9 inches.
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In the back, the Tiguan gets a formulaic SUV rear end with a single-piece lifting rear hatch.

In the back, the Tiguan gets a formulaic SUV rear end with a single-piece lifting rear hatch.

Inside, the Tiguan cabin is also quite impressive. The interior is understated and not quite as stylish as the Mazda, but still really well designed with superb ergonomics.

Inside, the Tiguan cabin is also quite impressive. The interior is understated and not quite as stylish as the Mazda, but still really well designed with superb ergonomics.
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The overall quality of the materials used is quite good, while the seats are softer and more supportive than those found in its predecessor.

The overall quality of the materials used is quite good, while the seats are softer and more supportive than those found in its predecessor.

Our test car came equipped with the optional 12.3-inch Volkswagen Digital Cockpit configurable instrument display. The system is quite intuitive and is a dialed-back version of Audi's flashier Virtual Cockpit. Lower spec cars come standard with a traditional analog gauge cluster.

Our test car came equipped with the optional 12.3-inch Volkswagen Digital Cockpit configurable instrument display. The system is quite intuitive and is a dialed-back version of Audi's flashier Virtual Cockpit. Lower spec cars come standard with a traditional analog gauge cluster.
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The center stack is dominated by an optional 8-inch touchscreen display running VW's latest MIB II infotainment system. Tiguan's come standard with a 6.5-inch screen also running MIB II.

The center stack is dominated by an optional 8-inch touchscreen display running VW's latest MIB II infotainment system. Tiguan's come standard with a 6.5-inch screen also running MIB II.

While the screen tends to smudge a bit easier than others we've tested, MIB II is one of our favorite systems. It's quick, responsive, and easy to learn. The screen-side buttons work well in conjunction with the on-screen menus.

While the screen tends to smudge a bit easier than others we've tested, MIB II is one of our favorite systems. It's quick, responsive, and easy to learn. The screen-side buttons work well in conjunction with the on-screen menus.

VW's MIB II features full Android Auto and Apple CarPlay integration.

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The center console features a traditional PRND shifter rather than a joystick. There's also a drive mode selector with several on-road, as well as snow and off-road settings.

The center console features a traditional PRND shifter rather than a joystick. There's also a drive mode selector with several on-road, as well as snow and off-road settings.

At 185.1 inches long, the new Tiguan is nearly a foot longer than its predecessor and six inches longer than the CX-5.

At 185.1 inches long, the new Tiguan is nearly a foot longer than its predecessor and six inches longer than the CX-5.
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As a result of the extended wheelbase, the rear cabin of the VW is now significantly more roomy than its predecessor. Second-row legroom is now up to 36.5 inches, up nearly an inch over the gen one Tiguan. Oddly, that's still less than the CX-5's published figures even though the VW feels considerable more spacious.

As a result of the extended wheelbase, the rear cabin of the VW is now significantly more roomy than its predecessor. Second-row legroom is now up to 36.5 inches, up nearly an inch over the gen one Tiguan. Oddly, that's still less than the CX-5's published figures even though the VW feels considerable more spacious.

The extended wheelbase also allowed VW to offer a third-row seat. It was too cramped for everyone except the smallest of children and is a $500 option on all-wheel-drive models. Oddly enough, it comes standard on front-wheel-drive Tiguans. We really only used it as a cargo divider.

The extended wheelbase also allowed VW to offer a third-row seat. It was too cramped for everyone except the smallest of children and is a $500 option on all-wheel-drive models. Oddly enough, it comes standard on front-wheel-drive Tiguans. We really only used it as a cargo divider.
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Cargo capacity is the greatest beneficiary of the VW's extended wheelbase. The Tiguan now boasts 33 cubic feet of cargo space behind the second row. That's more than nine cubic feet more than the outgoing model and two cubic feet more than the CX-5. With the second row folded, the cargo capacity increase to 73.5 cubic feet.

Cargo capacity is the greatest beneficiary of the VW's extended wheelbase. The Tiguan now boasts 33 cubic feet of cargo space behind the second row. That's more than nine cubic feet more than the outgoing model and two cubic feet more than the CX-5. With the second row folded, the cargo capacity increase to 73.5 cubic feet.

All US market second generation Tiguans are powered by an updated version of VW Group's venerable E888 2.0-liter, turbocharged, inline-four-cylinder engine. The 184 horsepower engine is connected a new eight-speed automatic transmission. According to VW, the Tiguan is capable of 21 mpg city and 27 mpg highway fuel economy.

All US market second generation Tiguans are powered by an updated version of VW Group's venerable E888 2.0-liter, turbocharged, inline-four-cylinder engine. The 184 horsepower engine is connected a new eight-speed automatic transmission. According to VW, the Tiguan is capable of 21 mpg city and 27 mpg highway fuel economy.
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What's it like to drive?

What's it like to drive?

The driving experience is where the new Tiguan falls short.

Most of the issues revolve around the fact it's woefully underpowered. At 184 horsepower, the second generation Tiguan boasts 16 fewer horsepower than the car it replaces but is nearly a foot longer and 300 pounds heavier.

In our review of the Tiguan, we wrote:

"On the highway, the Tiguan's lack of power is apparent. The engine and transmission combo feel overwhelmed and winded during high-speed passing maneuvers. The Tiguan will summon up some power and speed, but there is a delay and you will have to put the transmission into sport mode."

In addition, my colleague Matt DeBord complained of some roughness in the drivetrain and juddering at low-speeds.

According to Car and Driver, the sprint to 60 mph takes a leisurely 9.1 seconds. Not good, considering the old car could do it in around 8 seconds.

Car and Driver managed a 0-60 time of 7.8 seconds in the last second generation Mazda CX-5 it tested.

However, the VW wasn't completely horrid to drive. The Tiguan handled nicely while the ride was compliant and comfortable.

Our verdict.

Our verdict.

The winner is the Mazda CX-5.

Both vehicles showed themselves to be tough and capable competitors in the segment.

The Volkswagen Tiguan delivered a strong performance with its ample cargo room, well-designed cabin, and segment-leading infotainment.

On the other hand, the CX-5 brings its stylish good looks, well-appointed interior, impressive fuel economy, and sporty driving dynamics.

The competition between the CX-5 and the Tiguan was a close one. As the owner of a first generation Tiguan, I was really rooting for the Volkswagen. However, the CX-5's vastly superior driving experience sealed the deal for me.

In a segment of the market where driving pleasure is so often put on the back burner, the CX-5 is a breath of fresh air.

"While most of its contemporaries are happy to be capable yet inoffensive and unremarkable daily drivers, the CX-5 dares to be more," we wrote in our review. "The Mazda offers its drivers a brighter view of the world where a winding piece of tarmac is more than a barrier to your destination, but rather an experience to be enjoyed."

For that reason, the Mazda CX-5 is the winner of this comparison test.

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