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We visited teen retail's hottest lingerie brand and saw why it's stealing customers from Victoria's Secret

Victoria Secret Aerie Comparison 1

Hollis Johnson/Business Insider

Victoria's Secret on the left, Aerie on the right.

For awhile, Victoria's Secret's super sexy marketing worked.

But many women no longer relate to this unrealistic standard of beauty.

Now, a competitor has emerged - Aerie, an offshoot from American Eagle.

Aerie stopped airbrushing its models in 2014. Since the company made that decision, sales have soared, outpacing Victoria's Secret's gains.

A walk around both stores' New York City locations shows just how drastically different the two brands are.