What it's like to visit the 'Aspen of Japan,' where billionaires and actors dine on sushi in ski lodges and relax in natural hot springs on the side of an active volcano
- Niseko is an up-and-coming hotspot located on Japan's northernmost island that's home to some of the best ski slopes in the world.
- The Wall Street Journal recently reported that several well-known luxury hotels plan to move to the area.
- The area currently consists of four main resorts, which comprise Niseko United skiing.
- Along with its fresh powder and natural hot springs, the area is also home to impressive restaurants and bars in the resort villages.
Niseko, Japan: Home to "champagne powder," a variety of luxury chalets, and an under-the-radar skiing hotspot where millionaires can eat fresh sushi in ski lodges.
It's no wonder that Niseko, one of the snowiest spots in the world, has caught the attention of luxury hotel chains and wealthy skiers.In a recent article by the Wall Street Journal, Kosaku Narioka reported that while an assortment of expensive chalet rentals are already built up in the area, a fleet of luxury hotels will soon join the high-end offerings: A Park Hyatt will be completed at the end of this year, a Ritz-Carlton is forthcoming in 2020, and a W Hotel is set to arrive in 2021.
According to The Real Deal, the recent increase in hotel construction is mainly due to the rise in wealthy investor interest. This includes Francis Yeoh, whose company is responsible for the construction of the Ritz-Carlton and W Hotel.
Rentals aside, the area gained attention after the construction of "The Red Bull House," home to Chalerm Yoovidhya, one of Thailand's richest men and heir to the Red Bull company fortune.
Movie stars such as Hugh Jackman and Sam Neill have been known to frequent the area, which also includes a lively nightlife and extensive dining options. A feature by Vogue noted the area's incredible seafood, which sets it apart from other inland ski resorts around the world.
A visitors' guide published by Travel + Leisure said, "If Snow Country has a crown jewel, Niseko is probably it."Keep reading for an inside look at one of the world's best ski spots.