What you need to know in advertising today

What you need to know in advertising today

Mark Zuckerberg


On Wednesday, Facebook CEO Mark Zuckerberg broke his days-long silence on the Cambridge Analytica scandal that rocked the social network and sent its stock diving.

Now, to follow up on his earlier statement, Zuckerberg has done a rare series of interviews with the press on the matter: A televised sit-down with CNN, along with printed interviews in Wired, The New York Times, and Recode.

Notably, in several of these interviews, he actually apologized, saying "sorry" - a word that he conspicuously hadn't used in his Facebook post earlier in the day.


To read more about how Zuckerberg addressed Facebook's most recent fiasco, click here.

In other news:

Leaked email shows how Cambridge Analytica and Facebook first responded to what became a huge data scandal. An email exchange obtained by Business Insider showed an early exchange between Facebook and Cambridge Analytica amid a rash of negative press in 2015.


"Systemic mismanagement": Wall Street analyst rips Facebook apart, saying personnel changes could be on the way. Pivotal analyst Brian Wieser is looking at Facebook in a new light, cautioning investors that there may be "operational problems" at the company.

The '#deletefacebook' movement has got Mark Zuckerberg worried: 'It's not good'. Zuckerberg said that the campaign is a "trust issue" for Facebook.

Mozilla will pause paying for ads on Facebook because of the Cambridge Analytica scandal. The company said that it will consider restarting the ads when Facebook strengthens its default privacy settings.


The main players behind Cambridge Analytica have set up a mysterious new data processing company called Emerdata. Emerdata lists two members from the Trump-backing Mercer family, plus former Cambridge Analytica chief executive Alexander Nix as chief executive.

Twitter security chief Michael Coates is leaving to launch a startup. Joseph Camilleri, senior manager of information security and risk, will be his interim replacement.

YouTube will ban videos that promote guns and show people how to assemble firearms. Up until now, searching for "how to build a gun" on the site yielded 25 million results, according to Bloomberg.


Meredith said it plans to lay off an additional 1,000 staffers at recently acquired Time Inc. over the next 10 months, the Wall Street Journal reports. It also confirmed that it is exploring the possible sale of Time, Sports Illustrated, Fortune and Money.

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