With Mi Home, Xiaomi rakes in revenue of Rs. 5 crore in first 12 hours of opening the store


Xiaomi announced its day one sales revenue of the newly launched Mi Home and it's a whopping Rs. 5 crore within 12 hours of the opening day. Xiaomi launched its first Mi Home store in India on 20th of May and the company certainly managed to make a mark in the Indian offline smartphone industry.

Over 10,000 customers showed up on the opening day at Mi Home store to purchase Xiaomi phones, ecosystem products, and accessories. Some apparently flew from different part s of the country too.

Manu Jain, Vice President, Xiaomi and Managing Director, Xiaomi India said “It was an extremely emotional day for all of us at the opening of our first Mi Home store. I am humbled by the unprecedented outpouring of love from all our Mi Fans who started lining up from 8 AM in the morning.”

Most of the revenue from the day one of the new store was generated from their top selling Redmi phones like Redmi 4, Redmi 4A, Redmi Note 4. It also included the sales of audio accessories, Mi VR Play, Mi Air Purifier 2, new launched Mi Router 3C and Mi Band 2. Redmi Note 4 has also dethroned the Samsung J2 to become the highest-shipped smartphone in Q1 2017 as per the latest report from analyst firm IDC.

Most recently announced Redmi 4 was first available at the Mi Home and will be available on Amazon from 23rd of May from 12PM.

India is the fifth market that Mi Home has been launched in after markets such as China, Hong Kong and the store features Xiaomi’s range of smartphones, power banks, headphones, fitness bands, air purifiers as well as other ecosystem products.

Xiaomi plans to open 100 Mi Home stores across India in the next two years. Upcoming Mi Home stores will be located in other metro cities such as Delhi, Mumbai, Hyderabad and Chennai. Select Mi Home stores will also have an additional zone where fans can experience the larger Xiaomi portfolio.