New Year's Eve is the time for champagne toasts, resolutions, and celebrations with family and friends.
And one of the most legendary places to usher in the New Year is in New York City's Times Square.
The six-hour-long bash - which has live music performances, celebrity guests, and free schwag - culminates with the famous ball drop at midnight.
And while the event happens overnight, the planning certainly doesn't.
The New Year's Eve celebration in Times Square is co-produced annually between the Times Square Alliance and Countdown Entertainment, the firm that represents One Times Square. We spoke to Jeff Straus, President of Countdown Entertainment, and Tim Tompkins, President of the Times Square Alliance, to find out exactly how much planning goes into this spectacular annual event. We learned some surprising facts on the side.
Thelife