Bling empire: This is how much gold it takes to deck up an Indian bride across states

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South on the top

South on the top
BCCL

South on the top

It comes as no surprise that South is big on gold and their brides love the glitter. Though Kerala tops the list in terms of grammage consumption, brides from all South states fare well, be it Tamil Nadu, Andhra Pradesh or Karnataka. Let’s take a look at what exactly brides from each state like to wear on their big day.

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Kerala bride

Kerala bride
BCCL

Kerala bride: Gross weight consumption: 320 grams



Ornaments: Kolkata Bangle, Machine cut Bangle, Thoda Bangles; Kurumulaka Mala, Patthakam in long chains; Kingini Mala and Manga Mala dominate small necklaces. Kazuthulia, Kasu Mala, Lakshmi Mala, Mulla Motu are preferred for gold sets. Toe Ring and Minnu (pendant) are also widely purchased.

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Tamilian bride: Gross weight consumption: 300 grams​​

Tamilian bride: Gross weight consumption: 300 grams​​
Malabar

Tamilian bride: Gross weight consumption: 300 grams



Ornaments: Muthu Valayal, Lakshmi Valayal, Kemu Valayal are popular types of gold bangles in TN. Kempu Kal Jhimkki is the most preferred gold earring and Mangal Sutra, Vella Kal Mookhuthi, Lakshmi Haram, Muthu Haram dominate the category of chains, small necklaces and large sets. Ottiyanam (hip chain), Nethichutty (forehead jewellery) and Jadai billai (hair accessory) are widely consumed as well.

Andhra Bride: Gross weight consumption: 300 grams

Andhra Bride: Gross weight consumption: 300 grams
iStock

Andhra Bride: Gross weight consumption: 300 grams



Ornaments: Kangan and Gajalu dominate the gold bangles category in the state while Buttalu is the most preferred gold earring. Sutaru Golusu, Kandabaranam and Nakshi Haram are the most in-demand chains and large gold sets. Aravanki (armlet), Nakshi Vaddanam (waist jewellery) and Jada (hair jewellery) are other popular picks.

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Mangalorean Bride: Gross weight consumption: 280 grams

Mangalorean Bride: Gross weight consumption: 280 grams
BCCL

Mangalorean Bride: Gross weight consumption: 280 grams



Ornaments: Lakshmi Bale, Coorgi Bale, Kembina Bale are the most popular gold bangles in Mangalore. Mangal Sutra, Mohan Sara, akki Sara and Malliga Sara are the preferred chains and sets. Bandhi (armband), Odiyanam (waist belt) and Kemp Ungila (ring) are also popular in the region.

Maharashtrian Bride: Gross weight consumption: 250 grams

Maharashtrian Bride: Gross weight consumption: 250 grams
Malabar

Maharashtrian Bride: Gross weight consumption: 250 grams


Ornaments: Tode and Patli are the most popular gold bangles in the region while Mangalsutra, Tushi, Chapla Haar, Laxmi Haar dominate the chains and gold sets category. Aangathi (ring), Haath Pan (bracelet), Nath (nose ring) and Baju Band (armlet) are also popular.

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Bengali Bride: Gross weight consumption: 210 grams

Bengali Bride: Gross weight consumption: 210 grams
BCCL

Bengali Bride: Gross weight consumption: 210 grams


Ornaments: Plai Bala, Mugh Bala and Chitra Bala dominate the gold bangles category in Bengal. Gola Chik, Sita Haar and Jhumkaa are the most preferred in gold chain, sets and earring. Kamar Chavi (waist jewellery), Tikloy (forehead accessory) and Kamar Band (waistband) are also popular.

Uttar Pradesh Bride: Gross weight consumption: 200 grams

Uttar Pradesh Bride: Gross weight consumption: 200 grams
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Uttar Pradesh Bride: Gross weight consumption: 200 grams


Ornaments: Kundan Kangan and Ancia Kangan are the most popular types of gold bangles across UP. Kaan Matti is the most consumed gold earring while Mangal Sutra and Choker are preferred in necklaces. Anguthi (ring), Nathn (nose ring), Baju Band (armlet) and Benda (hair jewellery) are also worn widely.

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Rajasthani Bride: Gross weight consumption: 190 grams

Rajasthani Bride: Gross weight consumption: 190 grams
Pexels

Rajasthani Bride: Gross weight consumption: 190 grams


Ornaments: Bangdi, Kada and Rajputi Bangdi are the most preferred gold bangles in the state. Thewa and Rani Haar are popular necklaces and sets with Kundan Butti dominating the earring category. Rakhdi (bracelet), Haath Phool (hand jewellery), Baju Band (armlet) and Anguthi (ring) are also popular.

​Sindhi Bride

​Sindhi Bride
Pexels

Sindhi Bride


Since Sindhi brides bring diamonds into the mix, the average weight of gold consumed is slightly lower at 190 grams.


Ornaments: Kundan Kangan is the most popular gold bangle for Sindhi brides while Mangal Sutra and Diamond Haar (necklace) are also widely consumed. Maang Teeka (hair accessory), Nathni (nosering) and Bajo do Kado (armband) are also among the top traditional choices.

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Gujarati Bride: Gross weight consumption: 180 grams

Gujarati Bride: Gross weight consumption: 180 grams
Malabar

Gujarati Bride: Gross weight consumption: 180 grams


Ornaments: Bangdi and Kundan Bangdi are the most popular gold bangles in the region. Gujarati brides also have a preference for Mangal Sutra and Chandan Haar in necklaces and sets. Nath (nosering), Baju Band (armlet), Damani (forehead jewellery) and Pocha (palm jewellery) are also widely used.