TOP STORY
How influencers get paid and make money on TikTok, Instagram, and YouTube
- Influencers on TikTok, Instagram, and YouTube get paid many ways, from sponsorships to ad revenue.
- How much creators earn depends on factors like following size, engagement, and content category.
How to reach out to brands and land deals as an influencerBrand deals are a top income source for many influencers. These collaborations often start with a pitch, through email message or other methods. One of the ear...
How influencers get paid and make money on TikTok, Instagram, and YouTubeInfluencers on TikTok, Instagram, and YouTube get paid many ways, from sponsorships to ad revenue. How much creators earn depends on factors like following siz...
OnlyFans and Twitch star Amouranth launched an AI version of herself that will 'date' fans for $1 per minuteOnlyFans star Amouranth created an artificial version of her voice to chat with fans. She partnered with tech startup and AI platform Forever Voices. Fans of K...
How many Instagram followers you need to start making moneyThere are different categories of influencers based on how many followers they have. These include nano influencers and micro influencers, who typically have u...
A 'Saturday Night Live' actor breaks down how TikTok has influenced the show's approach to hiring and contentJon Madray has been acting on "Saturday Night Live" since 2016. He landed the gig through a personal connection but said TikTok has greatly influenced hiring s...
Read the pitch decks that helped 22 creator economy startups raise millions of dollarsThe "creator economy" is catching the attention – and wallets — of notable VCs. Creator-focused startups are raising millions of dollars. The phrase "creator e...
How many YouTube subscribers you need to start making moneyCreators who are part of YouTube's Partner Program can monetize their videos with ads. To apply to make money YouTubers must have 1,000 subscribers — and 4,000...
How a former 'camgirl' built her OnlyFans income to $30,000 per monthOnlyFans creators often make non-adult content to promote on mainstream social-media platforms. Influencer MelRose Michaels provides educational-marketing reso...
Disney's revenue is on the rise, but streaming subscriber losses mar CEO Bob Iger's boost as he takes another jab at Florida's Ron DeSantisDisney announced its fiscal second quarter earnings, with 13% revenue growth in the three months ending April 1. Streaming losses shrank while legacy TV busine...
How to make $10,000 a month or more on OnlyFans, according to creatorsOnlyFans has become a go-to platform for creators, particularly in the sphere of adult content. Influencers have built lucrative businesses on the subscription...
How influencers get paid and make money on TikTok, Instagram, and YouTubeInfluencers on TikTok, Instagram, and YouTube get paid many ways, from sponsorships to ad revenue. How much creators earn depends on factors like following siz...
How much TikTok pays for views, according to creatorsTikTok has released a variety of tools to help creators make money from brands and followers. The company is paying users directly via its Creator Fund, Creati...
How to get Instagram sponsorships for small accounts and make money from brand dealsSmaller accounts on Instagram can still make money as influencers. "Nano" influencers, who have fewer than 10,000 followers, earn revenue from brand deals. If ...
How much YouTube pays for 1 million views, according to creatorsYouTube creators earn money from Google-placed ads on their videos. A number of factors determine how much money they make, including video views. While many f...
How much money YouTubers earn, according to creatorsYouTube creators who are part of the Partner Program can monetize their videos with ads. YouTube earnings ranged between $1.61 and $29.30 per 1,000 views, acco...
YouTube income per 1,000 views: How much the platform pays creatorsYouTubers can earn money from a cut of ad revenue on both their shorts and long-form videos. YouTube income per 1,000 views was between $1.61 and $29.30 for lo...
How to make money as a content creator, according to dozens of influencersContent creators can earn money in many ways. From partnering with brands to teaching online courses, creators can build multiple income streams. In the past f...
Insider is seeking for nominations for our inaugural list of rising stars in influencer talent managementInsider is seeking nominations for our inaugural list of rising stars managing influencers. Nominees must be 35 years old or younger, and work in influencer ta...
Bud Light faced a backlash over its campaign with a trans influencer. But a poll finds a majority of American beer drinkers support such campaigns.Bud Light and its parent company faced boycott calls for partnering with Dylan Mulvaney. A majority of surveyed American beer drinkers favor partnerships with ...
Amazon's $300 million new spy series 'Citadel' debuts to mediocre reviews and could be another high-profile miss for the streamerAmazon's ambitious new spy series, "Citadel," starring Priyanka Chopra, premiered today. Costing as much as an estimated $300 million, it stands to be one of t...
'Queer Eye' producers are diving into the world of professional mermaiding for new Netflix doc seriesThe producers of "Queer Eye" explore underwater performers in a new docu-series, "MerPeople." The four-part series is set to premiere on Netflix May 23. The cr...
How TikTok is changing the music industryTikTok has become a go-to platform for discovering new music. Record labels, music marketers, artists, and other creators are all flooding the app with songs. ...
BuzzFeed is shutting down its news arm and laying off 15% of staff as CEO Jonah Peretti concedes mistakes and some insiders complain of 'brutal' mismanagementBuzzFeed News is shutting down as part of 15% cuts at the company that sent its stock price tumbling. Top execs Christian Baesler and Edgar Hernandez, who join...
Seeking nominations for the most innovative CMOs in 2023 — submit by April 28We're seeking nominations for Insider's eighth annual list of the most innovative CMOs. They're confronting economic volatility, the rise of AI, and finding ne...
How micro influencers get paid partnerships, from templates for reaching out to brands for collaborations to media kitsMicro influencers are pitching brands and landing lucrative paid partnerships. Some slide into a brand's DMs while others create and send a media kit. The crea...
How to reach out to brands and land deals as an influencerBrand deals are a top income source for many influencers. These collaborations often start with a pitch, through email message or other methods. One of the earliest questions aspiring influencers wil...
How many Instagram followers you need to start making moneyThere are different categories of influencers based on how many followers they have. These include nano influencers and micro influencers, who typically have under 100,000 followers. With a few thous...
Read the pitch decks that helped 22 creator economy startups raise millions of dollarsThe "creator economy" is catching the attention – and wallets — of notable VCs. Creator-focused startups are raising millions of dollars. The phrase "creator economy" skyrocketed as a buzzword in 202...
Disney's revenue is on the rise, but streaming subscriber losses mar CEO Bob Iger's boost as he takes another jab at Florida's Ron DeSantisDisney announced its fiscal second quarter earnings, with 13% revenue growth in the three months ending April 1. Streaming losses shrank while legacy TV businesses were impacted by cord cutting and a...
How much TikTok pays for views, according to creatorsTikTok has released a variety of tools to help creators make money from brands and followers. The company is paying users directly via its Creator Fund, Creativity Program, and TikTok Pulse. TikTok c...
How much money YouTubers earn, according to creatorsYouTube creators who are part of the Partner Program can monetize their videos with ads. YouTube earnings ranged between $1.61 and $29.30 per 1,000 views, according to recent interviews with Insider....
Insider is seeking for nominations for our inaugural list of rising stars in influencer talent managementInsider is seeking nominations for our inaugural list of rising stars managing influencers. Nominees must be 35 years old or younger, and work in influencer talent management. Goldman Sachs analysts ...
'Queer Eye' producers are diving into the world of professional mermaiding for new Netflix doc seriesThe producers of "Queer Eye" explore underwater performers in a new docu-series, "MerPeople." The four-part series is set to premiere on Netflix May 23. The creators of "Queer Eye" are turning their ...
How TikTok is changing the music industryTikTok has become a go-to platform for discovering new music. Record labels, music marketers, artists, and other creators are all flooding the app with songs. TikTok is an essential promotional tool ...
How influencers get paid and make money on TikTok, Instagram, and YouTubeInfluencers on TikTok, Instagram, and YouTube get paid many ways, from sponsorships to ad revenue. How much creators earn depends on factors like following size, engagement, and content category. Influencers earn money a number of ways, fr...
OnlyFans and Twitch star Amouranth launched an AI version of herself that will 'date' fans for $1 per minuteOnlyFans star Amouranth created an artificial version of her voice to chat with fans. She partnered with tech startup and AI platform Forever Voices. Fans of Kaitlyn Siragusa, known to millions online as Amouranth, can now chat with "her" ...
A 'Saturday Night Live' actor breaks down how TikTok has influenced the show's approach to hiring and contentJon Madray has been acting on "Saturday Night Live" since 2016. He landed the gig through a personal connection but said TikTok has greatly influenced hiring since. "Saturday Night Live" actor Jon Madray waited months for a reply that neve...
How many YouTube subscribers you need to start making moneyCreators who are part of YouTube's Partner Program can monetize their videos with ads. To apply to make money YouTubers must have 1,000 subscribers — and 4,000 watch hours or 10 million shorts views. Creators on YouTube don't need hundreds of thousands of subscriber...
How a former 'camgirl' built her OnlyFans income to $30,000 per monthOnlyFans creators often make non-adult content to promote on mainstream social-media platforms. Influencer MelRose Michaels provides educational-marketing resources for adult-content creators. Adult-content creators who were working before...
How to make $10,000 a month or more on OnlyFans, according to creatorsOnlyFans has become a go-to platform for creators, particularly in the sphere of adult content. Influencers have built lucrative businesses on the subscription platform. The subscription website OnlyFans has become the go-to platform for c...
How influencers get paid and make money on TikTok, Instagram, and YouTubeInfluencers on TikTok, Instagram, and YouTube get paid many ways, from sponsorships to ad revenue. How much creators earn depends on factors like following size, engagement, and content category. Influencers earn money a number of ways, fr...
How to get Instagram sponsorships for small accounts and make money from brand dealsSmaller accounts on Instagram can still make money as influencers. "Nano" influencers, who have fewer than 10,000 followers, earn revenue from brand deals. If you're worried your Instagram account is too small to even think about making mo...
How much YouTube pays for 1 million views, according to creatorsYouTube creators earn money from Google-placed ads on their videos. A number of factors determine how much money they make, including video views. While many factors — content niche and country, among them — determine how much money a YouTuber earns on any particula...
YouTube income per 1,000 views: How much the platform pays creatorsYouTubers can earn money from a cut of ad revenue on both their shorts and long-form videos. YouTube income per 1,000 views was between $1.61 and $29.30 for long-form videos, creators said. How much a YouTube creator earns for 1,000 views can change based on a varie...
How to make money as a content creator, according to dozens of influencersContent creators can earn money in many ways. From partnering with brands to teaching online courses, creators can build multiple income streams. In the past few years, earning money as a content creator and building an influencer career h...
Bud Light faced a backlash over its campaign with a trans influencer. But a poll finds a majority of American beer drinkers support such campaigns.Bud Light and its parent company faced boycott calls for partnering with Dylan Mulvaney. A majority of surveyed American beer drinkers favor partnerships with trans infl...
Amazon's $300 million new spy series 'Citadel' debuts to mediocre reviews and could be another high-profile miss for the streamerAmazon's ambitious new spy series, "Citadel," starring Priyanka Chopra, premiered today. Costing as much as an estimated $300 million, it stands to be one of the most expensive series ever made. Amazon has a lot riding on its new ambitious...
BuzzFeed is shutting down its news arm and laying off 15% of staff as CEO Jonah Peretti concedes mistakes and some insiders complain of 'brutal' mismanagementBuzzFeed News is shutting down as part of 15% cuts at the company that sent its stock price tumbling. Top execs Christian Baesler and Edgar Hernandez, who joined when Bu...
Seeking nominations for the most innovative CMOs in 2023 — submit by April 28We're seeking nominations for Insider's eighth annual list of the most innovative CMOs. They're confronting economic volatility, the rise of AI, and finding new ways to reach consumers. Insider is seeking nominations for our eighth-annual ...
How micro influencers get paid partnerships, from templates for reaching out to brands for collaborations to media kitsMicro influencers are pitching brands and landing lucrative paid partnerships. Some slide into a brand's DMs while others create and send a media kit. The creator economy has grown so much there are now different tiers — nano influencers, ...
Apple, Taj Hotels and Kia are among the top 10 brands that offer the best Customer Experience in India
IPL, Olympic Games & ICC Cricket World Cup are among the top 10 buzziest sports in India in 2022
Emily in Paris: Things that the series got right and wrong about working in advertising
Metaverse, social commerce and personalisation in a cookie-less world: Here’s how digital marketers are preparing for the future