TOP STORY
Condé Nast employees say Black celebrities like Lizzo and Megan Thee Stallion were rejected from videos based on a 'racist' vetting process
advertising2 Jul 2020, 17:47

Influencers live a pandemic-free fantasy, Quibi dismisses 'YouTuber ideas,' and what's happening with Shane Dawson
Influencers live a pandemic-free fantasy, Quibi dismisses 'YouTuber ideas,' and what's happening with Shane Dawson
Happy Thursday! This is Amanda Perelli and welcome back to Influencer Dashboard, our weekly rundown of what's new in the influencer and creator economy. Before...
advertising1 Jul 2020, 03:16

The Facebook boycott is gaining steam, but the real impact might not be felt for another year
The Facebook boycott is gaining steam, but the real impact might not be felt for another year
Hello! Welcome to the Advertising & Media Insider newsletter, your weekly fix of industry news. I'm Lucia Moses, deputy editor here. You can sign up for this n...
advertising30 Jun 2020, 21:57

Many influencers are living a dangerous, mask-free fantasy and ignoring the pandemic. LA health officials want them to use their platforms to help 'save lives' instead.
Many influencers are living a dangerous, mask-free fantasy and ignoring the pandemic. LA health officials want them to use their platforms to help 'save lives' instead.
California has seen a resurgence of coronavirus cases in recent days, hitting a new peak for its largest single-day tally of new infections on Monday. But many...
advertising30 Jun 2020, 02:55

Insiders at Omnicom agency GMMB say the workplace is rife with 'systemic' racism, where people of color are tokenized and treated like 'the help'
Insiders at Omnicom agency GMMB say the workplace is rife with 'systemic' racism, where people of color are tokenized and treated like 'the help'
This story is for subscribers to Business Insider. For a brief time, we're making it widely available. Click here for more information on a subscription to Bus...
advertising28 Jun 2020, 17:49

An inside look at the agents and managers competing to sign TikTok's biggest stars
An inside look at the agents and managers competing to sign TikTok's biggest stars
TikTok is still a relative newcomer to the social-media world, but it's quickly grown into one of the most popular video apps among creators. As its stars have...
advertising25 Jun 2020, 17:48

TikTok stars travel and party during the pandemic, the industry's top managers and agents, and Biden's influencer campaign strategy
TikTok stars travel and party during the pandemic, the industry's top managers and agents, and Biden's influencer campaign strategy
Hi, this is Amanda Perelli and welcome back to Influencer Dashboard, our weekly rundown of what's new in the influencer and creator economy. There's no doubt t...
advertising24 Jun 2020, 03:37

Facebook's bad week, inside The Athletic, and Red Bull's reckoning
Facebook's bad week, inside The Athletic, and Red Bull's reckoning
Hi and welcome back to this week's Advertising & Media Insider. I'm Lucia Moses, deputy editor here. You can sign up for this newsletter here if you got this f...
advertising24 Jun 2020, 02:25

A TikTok influencer group has launched a new 'travel house' in spite of the pandemic and kicked it off with a 26-person trip to Mexico
A TikTok influencer group has launched a new 'travel house' in spite of the pandemic and kicked it off with a 26-person trip to Mexico
While the US is taking gradual measures to lift shelter-in-place policies, some celebrities and influencers seem ready to return to normal. This month, Clubhou...
advertising20 Jun 2020, 00:09

'We're In. We're Out': The North Face becomes the first major company to boycott Facebook as the calls for advertisers to walk out of the platform in July intensify
'We're In. We're Out': The North Face becomes the first major company to boycott Facebook as the calls for advertisers to walk out of the platform in July intensify
The North Face has become the first major brand to boycott Facebook on the heels of mounting pressure from civil-rights organizations over content moderation a...
advertising18 Jun 2020, 17:40

A TikTok mansion in turmoil, YouTube rebrands FameBit, and the investors funding creator businesses
A TikTok mansion in turmoil, YouTube rebrands FameBit, and the investors funding creator businesses
Hi, and welcome back to Influencer Dashboard, our weekly rundown of what's new in the influencer and creator economy. This is Amanda Perelli and I'll be briefi...
advertising18 Jun 2020, 02:17

Advertisers: If you actually care about the Black Lives Matter movement, pull your ads from Fox News
Advertisers: If you actually care about the Black Lives Matter movement, pull your ads from Fox News
Mike Shields, the former advertising editor for Business Insider who's now CEO of Shields Strategic Consulting, argues that advertisers who still spend with Fo...
advertising17 Jun 2020, 03:22

Marketers' virtue signaling, PR's diversity problem, backlash at Digital Trends
Marketers' virtue signaling, PR's diversity problem, backlash at Digital Trends
Hello and welcome to the Advertising and Media Insider. I'm Lucia Moses, deputy editor for the section. To get this newsletter weekly, sign up for your own her...
advertising11 Jun 2020, 17:54

Working at TikTok, influencers call out brands, and YouTuber earnings in May
Working at TikTok, influencers call out brands, and YouTuber earnings in May
Hi, this is Amanda Perelli welcoming you back to Influencer Dashboard, our weekly rundown of what's new in the influencer and creator economy. TikTok, which is...
advertising10 Jun 2020, 01:40

What's different about brands' BLM response, Quibi's growing pains, and advertisers chip away at TV's power
What's different about brands' BLM response, Quibi's growing pains, and advertisers chip away at TV's power
Hello and welcome to the Advertising and Media Insider. If you got this forwarded, you can sign up for your own here. Brands face up to social-justice issues A...
advertising4 Jun 2020, 17:55

Influencers take a stance, brands stop ad campaigns, and protests dominate social media
Influencers take a stance, brands stop ad campaigns, and protests dominate social media
Hello, this is Amanda Perelli welcoming you back to Influencer Dashboard, our weekly rundown of what's new in the influencer and creator economy. In response t...
advertising3 Jun 2020, 21:28

'A responsibility to speak out': YouTube star Eva Gutowski on what influencers and brands can do to support Black Lives Matter
'A responsibility to speak out': YouTube star Eva Gutowski on what influencers and brands can do to support Black Lives Matter
In response to George Floyd's death after a Minneapolis police officer knelt on his neck for nearly nine minutes, many social-media influencers have spoken out...
advertising3 Jun 2020, 07:48

Advertisers were having a terrible year, and it just got worse
Advertisers were having a terrible year, and it just got worse
Hello and welcome to the Advertising and Media Insider. If you got this forwarded, you can sign up for your own here. Marketers wade into protests Protests are...
advertising30 May 2020, 01:50

Why an MIT economist is teaming up with TikTok influencers to gather data on a potential COVID-19 symptom
Why an MIT economist is teaming up with TikTok influencers to gather data on a potential COVID-19 symptom
CancelCovid is a new initiative focused on tracking one possible symptom of the novel coronavirus: the loss of one's sense of smell (known as anosmia or hyposm...
advertising28 May 2020, 17:55

Eminem joins a secretive text-message startup, sponsored content rates drop, and a new media kit library
Eminem joins a secretive text-message startup, sponsored content rates drop, and a new media kit library
Welcome back to this week's Influencer Dashboard newsletter! As always, this is Amanda Perelli (from home) with a weekly update on what's new in the business o...
advertising27 May 2020, 01:41

Inside PR firm Hill + Knowlton's turnaround effort, and which media companies and platforms are poised to benefit from the pandemic
Inside PR firm Hill + Knowlton's turnaround effort, and which media companies and platforms are poised to benefit from the pandemic
Hello and welcome back to the Advertising and Media Insider, your weekly industry news roundup. Hope you got to enjoy the long weekend despite the strange real...
advertising26 May 2020, 19:05

Seeking nominations for the top investors in the digital creator and influencer industry
Seeking nominations for the top investors in the digital creator and influencer industry
Business Insider is putting together a power list of the top venture capital and investment professionals who are funding companies focused on the creator econ...
advertising23 May 2020, 01:53

Here are 18 firms that sellers and advertisers depend on to navigate Amazon
Here are 18 firms that sellers and advertisers depend on to navigate Amazon
Amazon is a growing advertising and selling channel, and a group of companies promise brands e-commerce expertise and tools that they can't get directly from t...
advertising21 May 2020, 17:53

YouTube manager secrets, making 'slime' money on TikTok, and how much 1 million YouTube views is worth
YouTube manager secrets, making 'slime' money on TikTok, and how much 1 million YouTube views is worth
Welcome back to this week's Influencer Dashboard newsletter! This is Amanda Perelli, writing to you from home, and here's an update on what's new in the busine...
advertising20 May 2020, 01:33

From S4 to Edelman, ad industry chiefs see opportunity to reset the playing field
From S4 to Edelman, ad industry chiefs see opportunity to reset the playing field
Hello and welcome back to the Advertising and Media Insider, your weekly industry news roundup. If you're getting this email forwarded, sign up for your own an...
advertising19 May 2020, 03:29

New TikTok CEO Kevin Mayer highlights music and gaming as focus areas in his first statements after being poached from Disney
New TikTok CEO Kevin Mayer highlights music and gaming as focus areas in his first statements after being poached from Disney
TikTok has named Kevin Mayer, Disney's former head of streaming services, as its new CEO. Mayer told The Wall Street Journal that he plans to explore business ...
advertising2 Jul 2020, 17:47

Influencers live a pandemic-free fantasy, Quibi dismisses 'YouTuber ideas,' and what's happening with Shane Dawson
Influencers live a pandemic-free fantasy, Quibi dismisses 'YouTuber ideas,' and what's happening with Shane Dawson
Happy Thursday! This is Amanda Perelli and welcome back to Influencer Dashboard, our weekly rundown of what's new in the influencer and creator economy. Before we get started, I want to first introdu...
advertising30 Jun 2020, 02:55

Insiders at Omnicom agency GMMB say the workplace is rife with 'systemic' racism, where people of color are tokenized and treated like 'the help'
Insiders at Omnicom agency GMMB say the workplace is rife with 'systemic' racism, where people of color are tokenized and treated like 'the help'
This story is for subscribers to Business Insider. For a brief time, we're making it widely available. Click here for more information on a subscription to Business Insider. Current and former GMMB e...
advertising24 Jun 2020, 03:37

Facebook's bad week, inside The Athletic, and Red Bull's reckoning
Facebook's bad week, inside The Athletic, and Red Bull's reckoning
Hi and welcome back to this week's Advertising & Media Insider. I'm Lucia Moses, deputy editor here. You can sign up for this newsletter here if you got this forwarded. A bad week for Facebook A bunc...
advertising18 Jun 2020, 17:40

A TikTok mansion in turmoil, YouTube rebrands FameBit, and the investors funding creator businesses
A TikTok mansion in turmoil, YouTube rebrands FameBit, and the investors funding creator businesses
Hi, and welcome back to Influencer Dashboard, our weekly rundown of what's new in the influencer and creator economy. This is Amanda Perelli and I'll be briefing you. As the influencer industry has g...
advertising17 Jun 2020, 03:22

Marketers' virtue signaling, PR's diversity problem, backlash at Digital Trends
Marketers' virtue signaling, PR's diversity problem, backlash at Digital Trends
Hello and welcome to the Advertising and Media Insider. I'm Lucia Moses, deputy editor for the section. To get this newsletter weekly, sign up for your own here. Companies are talking — but are they ...
advertising4 Jun 2020, 17:55

Influencers take a stance, brands stop ad campaigns, and protests dominate social media
Influencers take a stance, brands stop ad campaigns, and protests dominate social media
Hello, this is Amanda Perelli welcoming you back to Influencer Dashboard, our weekly rundown of what's new in the influencer and creator economy. In response to George Floyd's death after a Minneapol...
advertising30 May 2020, 01:50

Why an MIT economist is teaming up with TikTok influencers to gather data on a potential COVID-19 symptom
Why an MIT economist is teaming up with TikTok influencers to gather data on a potential COVID-19 symptom
CancelCovid is a new initiative focused on tracking one possible symptom of the novel coronavirus: the loss of one's sense of smell (known as anosmia or hyposmia). The all-volunteer organization is t...
advertising26 May 2020, 19:05

Seeking nominations for the top investors in the digital creator and influencer industry
Seeking nominations for the top investors in the digital creator and influencer industry
Business Insider is putting together a power list of the top venture capital and investment professionals who are funding companies focused on the creator economy. We want to hear from you on which i...
advertising23 May 2020, 01:53

Here are 18 firms that sellers and advertisers depend on to navigate Amazon
Here are 18 firms that sellers and advertisers depend on to navigate Amazon
Amazon is a growing advertising and selling channel, and a group of companies promise brands e-commerce expertise and tools that they can't get directly from the e-commerce giant. Business Insider hi...
advertising1 Jul 2020, 03:16

The Facebook boycott is gaining steam, but the real impact might not be felt for another year
The Facebook boycott is gaining steam, but the real impact might not be felt for another year
Hello! Welcome to the Advertising & Media Insider newsletter, your weekly fix of industry news. I'm Lucia Moses, deputy editor here. You can sign up for this newsletter here. Facebook fallout For years, industry experts have been saying Fa...
advertising30 Jun 2020, 21:57

Many influencers are living a dangerous, mask-free fantasy and ignoring the pandemic. LA health officials want them to use their platforms to help 'save lives' instead.
Many influencers are living a dangerous, mask-free fantasy and ignoring the pandemic. LA health officials want them to use their platforms to help 'save lives' instead.
California has seen a resurgence of coronavirus cases in recent days, hitting a new peak for its largest single-day tally of new infections on Monday. But many influencers and celebrities living in the state are posting content on social m...
advertising28 Jun 2020, 17:49

An inside look at the agents and managers competing to sign TikTok's biggest stars
An inside look at the agents and managers competing to sign TikTok's biggest stars
TikTok is still a relative newcomer to the social-media world, but it's quickly grown into one of the most popular video apps among creators. As its stars have built massive followings, talent managers and agents from both upstart companie...
advertising25 Jun 2020, 17:48

TikTok stars travel and party during the pandemic, the industry's top managers and agents, and Biden's influencer campaign strategy
TikTok stars travel and party during the pandemic, the industry's top managers and agents, and Biden's influencer campaign strategy
Hi, this is Amanda Perelli and welcome back to Influencer Dashboard, our weekly rundown of what's new in the influencer and creator economy. There's no doubt that the influencer industry has grown tremendously in recent years. And througho...
advertising24 Jun 2020, 02:25

A TikTok influencer group has launched a new 'travel house' in spite of the pandemic and kicked it off with a 26-person trip to Mexico
A TikTok influencer group has launched a new 'travel house' in spite of the pandemic and kicked it off with a 26-person trip to Mexico
While the US is taking gradual measures to lift shelter-in-place policies, some celebrities and influencers seem ready to return to normal. This month, Clubhouse, an influencer group based in California, traveled to Tulum, Mexico, to launc...
advertising20 Jun 2020, 00:09

'We're In. We're Out': The North Face becomes the first major company to boycott Facebook as the calls for advertisers to walk out of the platform in July intensify
'We're In. We're Out': The North Face becomes the first major company to boycott Facebook as the calls for advertisers to walk out of the platform in July intensify
The North Face has become the first major brand to boycott Facebook on the heels of mounting pressure from civil-rights organizations over content moderation and hate speech. The company said Friday it would stop buying Facebook ads in the...
advertising18 Jun 2020, 02:17

Advertisers: If you actually care about the Black Lives Matter movement, pull your ads from Fox News
Advertisers: If you actually care about the Black Lives Matter movement, pull your ads from Fox News
Mike Shields, the former advertising editor for Business Insider who's now CEO of Shields Strategic Consulting, argues that advertisers who still spend with Fox News, even if they disagree with its content, aren't doing enough. Last week, ...
advertising11 Jun 2020, 17:54

Working at TikTok, influencers call out brands, and YouTuber earnings in May
Working at TikTok, influencers call out brands, and YouTuber earnings in May
Hi, this is Amanda Perelli welcoming you back to Influencer Dashboard, our weekly rundown of what's new in the influencer and creator economy. TikTok, which is owned by the Chinese internet company ByteDance, is one of hottest tech compani...
advertising10 Jun 2020, 01:40

What's different about brands' BLM response, Quibi's growing pains, and advertisers chip away at TV's power
What's different about brands' BLM response, Quibi's growing pains, and advertisers chip away at TV's power
Hello and welcome to the Advertising and Media Insider. If you got this forwarded, you can sign up for your own here. Brands face up to social-justice issues A reckoning is sweeping through the advertising, media, and tech industries along...
advertising3 Jun 2020, 21:28

'A responsibility to speak out': YouTube star Eva Gutowski on what influencers and brands can do to support Black Lives Matter
'A responsibility to speak out': YouTube star Eva Gutowski on what influencers and brands can do to support Black Lives Matter
In response to George Floyd's death after a Minneapolis police officer knelt on his neck for nearly nine minutes, many social-media influencers have spoken out online demanding change. Popular YouTube star Eva Gutowski is urging her fellow...
advertising3 Jun 2020, 07:48

Advertisers were having a terrible year, and it just got worse
Advertisers were having a terrible year, and it just got worse
Hello and welcome to the Advertising and Media Insider. If you got this forwarded, you can sign up for your own here. Marketers wade into protests Protests are sweeping the nation as rage over police brutality boils over. The coronavirus pandemic has left more than ...
advertising28 May 2020, 17:55

Eminem joins a secretive text-message startup, sponsored content rates drop, and a new media kit library
Eminem joins a secretive text-message startup, sponsored content rates drop, and a new media kit library
Welcome back to this week's Influencer Dashboard newsletter! As always, this is Amanda Perelli (from home) with a weekly update on what's new in the business of influencers and creators. This week, my colleague Dan Whateley and I published...
advertising27 May 2020, 01:41

Inside PR firm Hill + Knowlton's turnaround effort, and which media companies and platforms are poised to benefit from the pandemic
Inside PR firm Hill + Knowlton's turnaround effort, and which media companies and platforms are poised to benefit from the pandemic
Hello and welcome back to the Advertising and Media Insider, your weekly industry news roundup. Hope you got to enjoy the long weekend despite the strange reality we're all living in. I'm Tanya Dua, a senior advertising reporter filling in...
advertising21 May 2020, 17:53

YouTube manager secrets, making 'slime' money on TikTok, and how much 1 million YouTube views is worth
YouTube manager secrets, making 'slime' money on TikTok, and how much 1 million YouTube views is worth
Welcome back to this week's Influencer Dashboard newsletter! This is Amanda Perelli, writing to you from home, and here's an update on what's new in the business of influencers and creators. This week, I spoke to five talent managers who w...
advertising20 May 2020, 01:33

From S4 to Edelman, ad industry chiefs see opportunity to reset the playing field
From S4 to Edelman, ad industry chiefs see opportunity to reset the playing field
Hello and welcome back to the Advertising and Media Insider, your weekly industry news roundup. If you're getting this email forwarded, sign up for your own and share it with others here. Challengers see opportunity in the pandemic Many CE...
advertising19 May 2020, 03:29

New TikTok CEO Kevin Mayer highlights music and gaming as focus areas in his first statements after being poached from Disney
New TikTok CEO Kevin Mayer highlights music and gaming as focus areas in his first statements after being poached from Disney
TikTok has named Kevin Mayer, Disney's former head of streaming services, as its new CEO. Mayer told The Wall Street Journal that he plans to explore business opportunities in music and gaming as the company looks to capitalize on a recent...