Artificial intelligence (AI ) is rapidly transforming the field of Human Resources (HR).- AI is being used across various HR tasks, including recruitment, performance management, and onboarding.
- This article explores how AI is being integrated into HR and the benefits it brings.
Gone are the traditional ways of doing things while recruiting candidates into an organisation. AI algorithms and tools have now certainly made their mark in the field of recruitment. AI algorithms analyse resumes and can shortlist profiles that match specified job descriptions. AI tools even can learn from earlier hiring decisions and predict which profiles meet and match the said requirements. Video interview platforms also have AI integrated into them reducing human error rates and creating a fair chance for each candidate to make the grade.
A few years back, the global furniture and lifestyle company Ikea used an AI-based hiring assistant – 'Robot Vera' which was built by a 2017 Russian startup. Vera could do what a human could not – conduct 1,500 interviews in a single day and send out customised follow-up emails to candidates. Companies like Kraft Heinz are very particular about diversity and use AI tools to ensure that their job ads eliminate any unconscious bias and use inclusive language to help build a diverse applicant pool.
It is no secret that employee onboarding is one of the most crucial stages of welcoming a new employee to an organisation and making the employee comfortable and at ease. AI systems have had a profound impact here as well by automating some of the repetitive tasks related to onboarding and providing personalised experiences to new hires. AI-powered chatbots ease the load on the HR department by responding to common queries from new employees. AI-driven learning and development programmes are used to suggest training modules based on candidates’ skills and areas for development.
Spotify, which runs one of the most popular audio streaming subscription services, has an AI-powered performance management system. The company’s internal talent marketplace called Echo uses AI-automated matching to enable employees to find relevant projects and new growth opportunities within the organisation. Echo even identifies the learning and development needs of the employees and gives them a chance to learn from the best talent at Spotify (based on skills) by using AI to match employees with mentors from across the globe. On similar lines, several other companies use the benefits of AI to augment the skill sets of their employees.
AI primarily helps HR departments get better insights about their organisations’ employees. These insights can be utilised to plan for improved organisation performance and efficiency. Apart from all this, AI enables workforce planning by anticipating workforce requirements that would be needed for the future of an organisation. The technology can be used to predict the potential impact of any decision on employee sentiments, which could, in turn, impact their longevity with the organisation.
AI chatbots interact with potential candidates and answer typical queries that candidates have regarding the company, job and application process. Predictive analytics is used to find patterns in employees’ behaviour and gain insights about their engagement levels with the organisation. The analytics can be used to predict employee turnover and prompt HR departments to take suitable steps to intervene and ensure that those candidates are re-engaged. AI even has the potential to improve mental health at the workplace by identifying patterns and early warning signs in employee behaviour, so that HR departments can proactively offer support.
It is clear that AI is well-entrenched in the realm of HR. In fact, according to Gartner, 76% of Human Resources leaders believe that if their organisation does not adopt and implement AI solutions in the next 1 or 2 years, they will not succeed as other companies do. If your organisation’s HR department has not jumped on the AI bandwagon yet, it is time to do so without further delay!
Disclaimer: This article is authored by Agnieszka Jackowska, HR Expert. The opinions expressed are those of the author and do not necessarily reflect the views of Business Insider India.