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You Searched For "Gen Y" and got 20 results


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5 mins read

Gen Alpha tweens are fueling sales in skincare. It isn't just because they are worried about wrinkles.

Gen Alpha tweens are only 14 and under, but they are already obsessed with expensive skincare they …

Lindsay Dodgson   


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4 mins read

Gen Z is bringing back digital cameras and the post-night-out photo dump

Curated social-media feeds are out, and real, messy photos capturing candid moments are in as Zoome…

Lindsay Dodgson   


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4 mins read

I tried the app TikTokers could embrace if a ban becomes reality — I'm not convinced it will attract Gen Zers

Clapper was set up as a platform for millennials and Gen X. It's now adjusting its strategy to appe…

Lindsay Dodgson   


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2 mins read

Next-gen enters poll arena: Sons of 6 ex-CMs in fray in Andhra

Sons of at least six former Chief Ministers of Andhra Pradesh will be in the fray for May 13 simult…

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2 mins read

Nospace is a new nostalgia-filled social media app for Gen Z that's already got a 500,000-person waiting list

The app wants to bring back the social element of social media, as Gen Z become frustrated with the…

Alexandra Bacon   


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3 mins read

Kieran Press-Reynolds   


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3 mins read

While some are making fun of Gen Alpha's 'brainrot' memes, Gen Zers are reminding each other of the ridiculous memes they grew up with

After Gen Alpha memes were criticzed for being too "brainrot," Gen Zers are reminding each other ho…

Kieran Press-Reynolds   


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5 mins read

Gen Z is bringing the 'office siren' aesthetic to corporate settings, but some say the trend isn't practical for work

Gen Z's office siren aesthetic, which incorporates 90s and 2000s workwear, is one of the latest fas…

Hannah Getahun   


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8 mins read

Gen Z is lonely. Going back to the office may be the cure for some.

Some Gen Z workers are craving in-person connection and seeking out creative ways to alleviate lone…

Aaron Mok,Lakshmi Varanasi   


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3 mins read

2 Gen Alphas tried to teach a millennial how to text without sounding old. Here are their rules.

A Gen Alpha girl and her best friend explained the texting etiquette in their friendship group to h…

Aimee Pearcy   


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2 mins read

Coach is the new 'cool girl' brand for Gen Z

Coach is emerging as one of the latest "cool girl" brands, following changes the brand has made, in…

Grace Mayer   


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3 mins read

Israel's Gen Z is dancing to a war song that celebrates bombing Gaza and names Dua Lipa and Bella Hadid as enemies

'Harbu Darbu' has topped Israel's charts. It glorifies bombing Gaza and names Dua Lipa, Bella Hadid…

Joshua Zitser   


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3 mins read

AI could supercharge the Gen Z takeover

Gen Z has a unique opportunity to take advantage of AI better than any other generation, and it mig…

Alexandra York,Jacob Zinkula   


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3 mins read

A Gen Z comedian went mega-viral trying to mock millennials, but it backfired massively

The 21-year-old's millennial parody has not gone down well as viewers pointed out there were some g…

Andrew Lloyd   


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6 mins read

Gen Z brought the '90s back because it feels impossible to grow up in today's economy

There's comfort and connection to be found in the nostalgia ruling pop culture right now. It's all …

Hillary Hoffower   


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2 mins read

I wore Meta's new Ray-Ban smart glasses. They were a hit at dinner with my Gen Z friends — but some pictures turned out blurry.

I put on Meta's Ray-Ban smart glasses for a night out, and my Gen Z friends were obsessed with taki…

Jordan Hart   


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1 min read

Meet the typical Gen Zer, who is quitting their job, has over $17,000 in student debt, and is influencing nearly everything you buy

They were hit by the pandemic during some of their most formative years, which could shape their fu…

Hillary Hoffower   


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2 mins read

Gen Z is making corded headphones cool again because they don't want to look like finance bros

Many of Gen Z's fashion choices function as rejections of the trends that came before them. Wired h…

Hillary Hoffower   


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1 min read

From Y2K to old money, inside the 4 subcultures Gen Z revived during the pandemic

"For many people, particularly young adults or those without a financial safety net, poor economic …

Hillary Hoffower   


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2 mins read

I'm a Gen Zer. While I like many of my generation's fashion trends, here are 3 I'm not ready to embrace.

Gen Z loves trends that were popular in the early 2000s, like denim maxi skirts and low-rise jeans.…

Jordan Parker Erb