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The <a href="http://www.businessinsider.in/searchresult.cms?query=startup+&amp;sortorder=effectivedate">startup </a>scenario has changed a lot and startups, now are more focused on becoming profitable than just scaling up. They are now putting in place new talent initiatives. 
 
Companies like <a href="http://www.businessinsider.in/searchresult.cms?query=PolicyBazaar&amp;sortorder=effectivedate">PolicyBazaar</a>, <a href="http://www.businessinsider.in/searchresult.cms?query=MobiKwik&amp;sortorder=effectivedate">MobiKwik</a>, <a href="http://www.businessinsider.in/searchresult.cms?query=Chaayos&amp;sortorder=effectivedate">Chaayos</a> and <a href="http://www.businessinsider.in/searchresult.cms?query=Treebo+Hotels&amp;sortorder=effectivedate">Treebo Hotels</a> are planning to scale up on talent, and be heavily focused on communicating their company vision better. 
 "We will concentrate on performance management and upping the motivation in a fast-growing environment so that the managers perform to their optimum,” <keyword id="1779565" type="UNKNOWN" weightage="20" keywordseo="Rashmi-Daga">Rashmi Daga</keyword>, chief executive at <keyword id="6434843" type="UNKNOWN" weightage="20" keywordseo="FreshMenu">FreshMenu</keyword>, told ET. 
 Similarly, <keyword id="696009" type="UNKNOWN" weightage="20" keywordseo="Policybazaar">PolicyBazaar</keyword> is also looking forward at sprucing up talent and firing redundant employees. Most of its people, across the organisation, have been in the same role for the last four years. In that period, the company has grown 150 times. For the company, the focus will be on the fact that it must keep the annual growth rate as high as 100% while managing its people. 
 
Before all this, many companies sought out a large numbers of youngsters, thinking a degree alone would be enough. 
 "This led to many wrong hiring being made across startups looking to scale up, and consequent layoffs. This year, even investments will be hard to come by from, say, a year ago,” <keyword id="2128273" type="UNKNOWN" weightage="20" keywordseo="Jappreet-Sethi">Jappreet Sethi</keyword>, co-founder of YoStartups, which provides consultation services to startups, to ET. 
 
Now the startup are looking to build skills in-house, and for this, having the right talent in place is essential. Chaayos, which has been four years in operation, will focus on making the culture of the company very strong. 
 "In today's world, anyone can acquire the same technology, infrastructure and paraphernalia to set up a competing business. But it is only the right talent that will make the difference for Chaayos,” CEO <keyword id="2796372" type="UNKNOWN" weightage="20" keywordseo="Nitin-Saluja">Nitin Saluja</keyword>, told ET. 
 
PolicyBazaar will also look to sift out now redundant employees. 
 
"People hit a point where they must either grow to the next level or bow out. We need fresh ideas and a lot of restructuring. We have a 12-18 month approach for this. In some cases, when some people aren't able to make a change within that period, we have to replace them,” Yashish Dahiya, CEO of PolicyBazaar, told ET. 
 
Post-demonetisation, MobiKwik is geared to grow much quicker amid the push for digital payments. 
 "We will hire smarter and spend much more time and resources. The right attitude, the startup-oriented temperament and an uncompromising approach to quality is what we're looking for,” cofounder <keyword id="6587619" type="UNKNOWN" weightage="20" keywordseo="Upasana-Taku">Upasana Taku</keyword>, told ET. 
 There needs to be a focus on behavioural assessment and culture fit for candidates looking to join startups, not just skills, said <keyword id="4250" type="PERSON" weightage="20" keywordseo="Sethi">Sethi</keyword> of YoStartups. Startups need to realise there is no 'perfect' candidate.

Startups now are scaling up talent and hiring people with multiple skill-set

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Striving for mom-made-dal or Sunday chicken is a dream for many Indians who stay out of home for the need of studying or job. While restaurants and tiffin services have eased it a bit, not much has been resolved. The<a href="http://www.businessinsider.in/searchresult.cms?query=zomato&amp;sortorder=score"> restaurant</a> food is expensive and rich ruining the digestive system for the rest of your life. And meals by local tiffin services are too monotonous. At the time of despair, one start up is providing the best of solutions and its <keyword id="6434843" type="UNKNOWN" weightage="20" keywordseo="FreshMenu">FreshMenu</keyword>. This online restaurant serves freshly-made, chef-cooked gourmet meals in a box. 
 
Started in Bangalore, the company has expanded its services to <a href="http://www.businessinsider.in/searchresult.cms?query=zomato&amp;sortorder=score">Mumbai</a> and Delhi-NCR. Founded by <a href="http://www.businessinsider.in/searchresult.cms?query=zomato&amp;sortorder=score">IIM Ahmedabad</a> alumni, <keyword id="1779565" type="UNKNOWN" weightage="20" keywordseo="Rashmi-Daga">Rashmi Daga</keyword>, who has previously worked with cab aggregator Ola and online jewellery store Bluestone, FreshMenu has received Series B funding in January 2016 of Rs. 110 crore led by <keyword id="2061467" type="COMPANY" weightage="20" keywordseo="Zodius-Capital">Zodius Capital</keyword> with participation from existing investor Lightspeed Venture Partner. 
 
Different from app based food delivery 
The FreshMenu kitchens are set up at different locations. FreshMenu pioneered the concept of app-based food delivery kitchens in the country. Unlike delivery apps or aggregators, <a href="http://www.businessinsider.in/searchresult.cms?query=zomato&amp;sortorder=score">FreshMenu</a>’s team of about 500 operates its own kitchens, cooks food in-house, and runs its own delivery fleet to control the entire process of food ordering. The company is also listed on delivery apps like <keyword id="830092" type="COMPANY" weightage="20" keywordseo="Zomato">Zomato</keyword> and Swiggy, but 90 percent of its orders are fulfilled by its own delivery team. 
 
Uniqueness 
There is no minimum order, no delivery charges and <a href="http://www.businessinsider.in/searchresult.cms?query=zomato&amp;sortorder=score">45 minutes delivery</a>. Prepared Fresh it starts preparing your meal only after receiving the order. It’s always fresh, wholesome and delectable. 
 
All the produce is freshly sourced and prepared daily. Also the chefs constantly explore, innovate and customize various international recipes to suit our taste. 
 
Freshmenu has conducted a recent survey to find out the top selling dishes in Delhi NCR, Mumbai and Bangalore.

Here are the most ordered dishes in Delhi, Bangalore and
Mumbai, according to Freshmenu

<ul><li>Indian startup Lo! Foods, which is a low carb and keto friendly range of packaged foods brand, is bringing healthy snacking for people. </li><li>These include atta, biscuits, snacks, namkeens and chocolates. </li><li>The startup, which started in 2019 has received $5 lakh funding from top founders and executives of the FMCG and financial investment community. </li><li>The company also announced its partnership with Hyatt Place, Hyderabad.</li></ul>Indian startup Lo! Foods which brings in keto-friendly packed snacks raised $5 lakhs as seed fund. Apart from financers, the startup also attracted top executives of FMCG companies as well as it bets on Indians to buy low-carb snacks. Its angel investors include Anuj Golecha, the co-founder - Venture Catalyst; Raveen Sastry, the co-founder of Myntra, Rashmi Daga, Founder of Freshmenu, Sunil Chhabra, Advisor &amp; Founding Team member, Jumbotail; and Mitesh Shah, the CFO of BookMyShow among others. “Top FMCG and Financial executives coming on board to invest and mentor the company is another strong validation of the prospects we have as an organization. We believe we are now ready to further scale up our operations to the next level,” said Sudarshan Gangrade, the founder of Lo! Foods. The startup producers a range of products includes atta or flour, biscuits, snacks or namkeens and even chocolates which can be eaten by those on a keto diet. Keto diet which involves eating only fats and protein by shunning carbohydrates altogether, has become popular with the increasing number of <keyword id="351691" type="COMPANY" weightage="20" keywordseo="Weight-Watchers">weight watchers</keyword> in India. Desi taste buds The brand created a wide online market on platforms like Freshmenu, Eat Fit along with Amazon, Flipkart and Big Basket. “The Indian taste buds want something desi to munch on, but finding a healthy option is difficult. People do not like to have a granola bar or ragi biscuits with their tea. So, we are to cater to their taste buds with satisfactory and tasty low-carb snacks,” Sudarshan had <a href="https://yourstory.com/smbstory/bengaluru-low-carb-snacks-biscuits-lo-foods-fmcg">told </a>Your Story. The startup also partnered with Hyatt Place in Hyderabad by introducing <keyword id="6877681" type="UNKNOWN" weightage="20" keywordseo="keto-food">keto food</keyword> products on their menu like breads, paranthas, pastas and brownies. “I built my company on products that are very Indian in nature, tasty and healthy. The passion to impact health at scale got me convinced to come up as an advisor,” said PC Musthafa, Founder, ID Foods. See also: <a href="https://www.businessinsider.in/weight-loss-surgeries-grow-100-times-in-last-15-years/articleshow/70780880.cms">Weight loss surgeries grow 100-fold as food-loving Indians take the easy route</a> <a href="https://www.businessinsider.in/humans-have-been-drinking-tiny-plastics-every-day/articleshow/70781384.cms">We are eating, drinking and breathing microplastics — and don’t know how it would affect us</a>

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Startups now are scaling up talent and hiring people with multiple skill-set

BI India Bureau

Here are the most ordered dishes in Delhi, Bangalore and Mumbai, according to Freshmenu

Suchayan Mandal

A startup that bets on packaged keto snacks and chocolates raises seed funding

Prerna Sindwani