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Handset makers and telcos continue to be top spenders in IPL advertising
During these 15 matches, 55 advertisers across 40 different categories promoted 84 of the…
BARC India: The new number game has begun
In more than one ways, TRPs were small little numbers that ran the industry as 34% of the revenue…
Lodha’s verdict may prove painful for IPL coffers
Justice Lodha’s verdict on banning of Chennai Super Kings (CSK) and Rajasthan Royals (RR) would com…
IAA India and UNICEF come together to promote equal gender representation in advertising
This is based on the understanding that advertising is an important tool that can influence women a…
Virat Kohli continues to be the most valuable celebrity with a brand value of $237.5 Million: Duff & Phelps Study
The report titled ‘New is Gold’ brings forth how the advent of digital media and OTT platforms have…
As more people adopt furry companions in India, pet care brands are upping their marketing game and expanding their e-commerce presence to connect with consumers
Pet care brands in India increase their ad spends on digital media and TV
Radio City’s social media reach grew by 280% during lockdown; it is now offering bouquet on-air and online offerings to woo advertisers
Radio City is going to focus on being there for its employees through these turbulent times.
What makes Virat Kohli the most loved brand ambassador during IPL
Kohli is one of the most visible faces on television with more than 17 brands in his kitty
The rise and rise of radio
Ad volumes on radio has spiked by 434% during Jun-Aug ’20
The best massage guns
A massage gun works by pounding your muscles at a rate of up to 4,000 times per minute. The depth o…
James Brains
7 reasons that it's time to change jobs during the coronavirus pandemic
As daunting as it may be to look for a new job during a global crisis, there are still opportunitie…
Heather Taylor
The anti-aging trends that are actually worth your time
In Saturday's edition of Insider Today, we're looking at longevity trends, $1 Italian homes, and st…