You Searched For "consumer based brands" and got 20 results
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A consumer-packaged goods giant is harnessing AI to produce more toothpaste and dog food in less time
Colgate-Palmolive is optimizing its factories so human workers can focus on product innovation.
John Kell
From good to great: How SaaS shapes the customer engagement of tomorrow for consumer brands?
The conversation delved into the significance of generative AI in enhancing customer experienc…
The trendy prebiotic soda touted by A-listers is misleading consumers, according to a new lawsuit
A new lawsuit alleges that the marketing for Poppi, a soda aimed at health-conscious consumers, mak…
Katherine Tangalakis-Lippert
MrBeast's breakup with his talent manager is a wakeup call that influencers won't always need middlemen
Experts suggest this could signal a trend where influencers seek more control over their brand and …
Lindsay Dodgson
Emotion could be a better way to measure brand value
Marketing has never had an industry standard for measuring brand value. CMOs may start turning towa…
Billee Howard
The Kate Middleton-approved brand Me+Em is expanding to the US. I visited its NYC flagship and saw why the royals love it.
The luxury British brand Me+Em, a favorite of royals like Kate Middleton, recently opened three loc…
Samantha Grindell
realme announces brand new 'P Series' curated for Indian market
India's consumer technology sector has grown quickly in recent years, now valued at over $250 billi…
The long, strange decline of one of America's most influential brands
Chicken Soup for the Soul was almost as big as the Bible. Then it lost its way.
Amanda Chicago Lewis
A 'Shark Tank' beauty brand was criticized for lacking deep foundation shades. It tried to fix it and made it worse.
Youthforia is a beauty brand that became popular after appearing on "Shark Tank." Now, it's facing …
Amanda Krause
Young Chinese are trading Shanghai for small cities. Brands like KFC are following them with thousands of stores.
Economic troubles in metros like Beijing and Shanghai are pushing people to move to smaller cities…
Shubhangi Goel
The Body Shop files for bankruptcy, shuts down all US-based stores
The UK-based cosmetics company, The Body Shop, shut down all of its US-based operations and will so…
ANI
Move over K-beauty, Japanese brands are here to take over India’s clean B-trend
K-pop and K-dramas have ushered in a new trend of K-beauty regimens, which have picked up across In…
Jungle Ventures infuses another $20 mn in Indian ice cream brand Walko Food
Singapore-based VC firm Jungle Ventures on Wednesday said it will infuse another $20 million in Ind…
Big brands, chain stores boost retail developments in tier-2 cities
Last year, H&M opened its store in Ranchi, GAP too opened its doors to Guwahati; and Rare Rabbit di…
Fashion brand Snitch looks to open 7-8 offline stores in FY24
Men's fashion brand Snitch looks to expand its presence in small cities and towns and open at least…
PTI
Consumers buy fakes due to peer pressure, love for luxury & more: CRISIL
Counterfeiting is a problem in India, where nearly 27% of consumers were unaware that the product t…
More beauty brands are ditching plastic packaging — and consumers are buying in
From annual sustainability reports to going "zero-waste," smaller beauty brands see the value in su…
Korie Wilkins
2 Californians are suing Hermès, saying they couldn't buy Birkin bags even after one of them spent tens of thousands of dollars on the brand
The plaintiffs said that Hermès unlawfully ties the purchase of Birkin bags to buying other product…
Meghan Morris
Mamaearth's parent firm Honasa Consumer IPO to open on Oct 31
Honasa Consumer Ltd, which owns new-age FMCG brands like Mamaearth and The Derma Co, is set to laun…
PTI
Local brands rise as Indians flirt with newbies
Local brands that concentrate only on specific states — that are making a headway into the retail s…