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Beyond Check Ins: How Social Media Apps Are Driving A Boom In Location-Based Data
We also take a look at key stats on the location-based services marketplace that indicate its supre…
Marcelo Ballve
This Startup Has A Plan To Control Everything In Your Home Over The Internet
It's best to think of SmartThings as a platform to connect all the stuff in your home rather than a…
These Are The Three Local-Mobile Marketing Strategies That Are Really Taking Off
In a new report from BI Intelligence, we take an in-depth look at each of these location-based mark…
John Heggestuen
Local-Mobile Marketing Is Helping Retailers Drive Foot Traffic And Sales At Bricks-And-Mortar Stores
In a new report from BI Intelligence, we look at the three of the primary types of location-based m…
John Heggestuen
Location-Based Messaging At The Super Bowl Proves That Local-Mobile Marketing Is Going Mainstream
Location-based marketing also requires users to opt-in and share their location, something many con…
John Heggestuen
Local-Mobile Services Are Rewriting The Rules For Marketers
In a recent report from BI Intelligence, we take an in-depth look at each of the most popular loca…
John Heggestuen
Mobile-Location Services Won't Succeed Unless They Give Users A Good Reason To Opt In
Techniques like geotargeting have become popular as a means of serving advertising, as have new tec…
John Heggestuen
Businesses Using Mobile-Local Marketing Techniques Need To Give People A Good Reason To Opt-In
In a recent report from BI Intelligence, we take an in-depth look at each of the most popular loca…
John Heggestuen
Mobile-Local Services And Marketing Are Bridging The Gap Between Online And Offline Retail
In a recent report from BI Intelligence, we take an in-depth look at each of the most popular loca…
John Heggestuen
Facebook's 'Nearby Friends' Feature Will Be A Major New Opportunity For Location-Based Marketing
In a recent report from BI Intelligence, we take a look at why local-mobile marketing is so attract…
John Heggestuen
Foursquare Reemerges As An App To Be Reckoned With
But now even after a bit of resurgence, it still enters a crowded app economy filled with similar a…
Tony Danova
These Are The Latest Technologies Powering Mobile-Local Marketing
In a recent report from BI Intelligence, we take an in-depth look at each of the most popular loca…