- $4 endured a wild and crazy 2018.
- The coming year offers numerous milestones that will determine whether $4 thrives or struggles.
- I've broken them down, month-by-month.
If 2018 was the wildest and craziest year in Tesla's 15-year history, then 2019 is shaping up to be its most critical year.
CEO Elon Musk's all-electric automaker will enter 2019 having produced and sold more vehicles than ever and the company could be well on its way to a half-million in cars delivered by the end of the year. That might sound awesome - but Tesla has traditionally struggled mightily with the building-cars aspect of the car business.
Musk will also be facing potential twin headwinds in 2019: an economic slowdown in the US; and the first stages of the 2020 national election. If the US auto market slips into a downturn, then Tesla won't be spared some pain.
There's good news on the horizon, however, as Tesla prepares to unveil its Model Y crossover SUV, along with some other new vehicles, including a rumored pickup truck.
Here's a month-by-month look forward to Tesla's big events and news for 2019:
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