25 of the biggest failed products from the world's biggest companies
Launching a product is tough.
"Less than 3% of new consumer packaged goods exceed first-year sales of $50 million - considered the benchmark of a highly successful launch," say Joan Schneider and Julie Hall, coauthors of "The New Launch Plan."
That's part of the reason that the most heavy-hitting names in business - from Nintendo to Netflix, Microsoft to McDonald's - have had some of the biggest belly flops.
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Here's a look at 25 of those flops, and what we can learn from them.
Aimee Groth, Jay Yarow, and Drake Baer contributed reporting to this story.
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1957 — Ford Edsel
1975 — Sony Betamax
1985 — New Coke
1989, 1992 — Pepsi A.M. and Crystal Pepsi
1989 — RJ Reynolds smokeless cigarettes
1990 — Coors Rocky Mountain Spring Water
1993 — Apple Newton
1995 — Microsoft Bob
1995 — Nintendo's Virtual Boy
1996 — McDonald's Arch Deluxe
1997 — Orbitz soda
1998 — Frito-Lay WOW! Chips
1999 — Cosmopolitan Yogurt
2006 — Microsoft Zune
2006 — Mobile ESPN
2006 — HD-DVD
2007 — Joost
2008 — Google Lively
2009 — JooJoo
2009 — The Nook
2011 — Qwikster
2011 — HP Touchpad
2013 — Facebook Home
2014 — Amazon's Fire Phone
2016 — Samsung's Galaxy Note 7
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