![chipotle fake hacked tweets](http://static5.businessinsider.com/image/51f185f6eab8eac74f000018-460-345/chipotle-fake-hacked-tweets.png?maxX=480)
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Then $4 to gain more attention and followers for its 20th anniversary. Chipotle usually gets 250 new followers a day, but during the stunt it gained 4,000 followers.
While the fake hacking was strange and $4, it wasn't a PR disaster of epic proportions.
We've collected a list of some marketing stunts that went horribly wrong.