Huffington Post Now Makes $100s Of Millions Of Revenue, Putting Early Skeptics In Their Place
Business Insider
Given the amount of skepticism directed at Huffpo in its early days - and at Armstrong when AOL bought Huffpo for $300 million in 2011 - this performance is sweet vindication.
(Armstrong reminded everyone how, when he announced the Huffpo deal, AOL stock instantly dropped.)
At recent digital media valuations, "hundreds of millions" of revenue would give Huffpo an impressive valuation.
Vox Media just closed a recent financing at close to a $400 million valuation, or about 7X this year's estimated revenue.
At even 6-times this year's revenue, revenue of, say, $200 million would Huffington Post worth north of $1 billion.
Huffington Post's US business is nicely profitable, Armstrong also said. Overall, the company is investing aggressively in international editions and is on its way to becoming a truly global news brand.
Disclosure: I run a digital media company, so I certainly wasn't unhappy to hear this!
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