Snapchat and Twitter are falling well behind the Facebook behemoth, in terms of user growth.
Each app in the Facebook empire - comprised of Instagram, WhatsApp, and the core Facebook app itself - added more new users in the past year than Snapchat's total user count of 188 million. As this $4Snapchat's new user growth is barely a blip against the rapid growth of the chart-topping Instagram.
Though ephemeral messaging app Snapchat is $4 its relative lack of popularity outside of that demographic appears to be holding the company back. Twitter experienced a similar roadblock, hitting 302 million users in 2015 and only tacking on 33 million new users since then.
![CoD_8.8.28 tech chart of the day](https://static-ssl.businessinsider.com/image/5b6b3d608905f218008b5167-2000/cod8828.png)
Shayanne Gal/Business Insider
Get the latest Snap stock price$4