The acquisition will help Swiggy's entry into the huge retail market with a technology-led distribution platform. Founded in 2015 by
Lynk is uniquely positioned in the retail distribution space with their brand-first, tech-led operating model and has demonstrated success with multiple FMCG brands," said
"Our experience in supply chain and logistics gives Swiggy the unique opportunity to help Lynk scale up their offerings and empower retailers to serve their customers better," he added. Lynk has a network of more than 1 lakh retail stores across top eight cities. The company has grown 2.5 times year-on-year with improved profitability.
"With Swiggy, we now hope to further accelerate our growth and double down on the tremendous opportunity before us," said Bhende.
Lynk leverages a proprietary, integrated technology platform to power the entire retail distribution value chain across warehousing, inventory management and logistics operations. It is building a full-stack FMCG retail distribution platform.--IANS
na/