Meta has filed for eight trademarks with theUSPTO , of which six are about cryptocurrencies and themetaverse .- The company is also working on bringing NFTs to Instagram and Facebook.
- Meta is also designing advertising for the metaverse and working on e-wallets.
Six of the filings explicitly mention cryptos, metaverse, or
Further, the company is also preparing its biggest revenue generator — advertising services — for web3 and the metaverse. One of the filings numbered 97320144, is about designing advertising services via virtual or augmented reality networks and the metaverse. E-wallets, wearables for virtual reality video games, and the development of computer hardware and software for web3 are also mentioned in the $4.
To be sure, the filings do not come as a surprise. Meta has already announced plans to bring non-fungible tokens, or NFTs, to the Instagram and Facebook platforms. Both Adam Mosseri, who leads Instagram, and Meta chief executive Mark Zuckerberg have confirmed such plans.
“We’re working on bringing NFTs to Instagram in the near term,” Zuckerberg said at the South by Southwest conference earlier this month. Neither Mosseri nor Zuckerberg have detailed how NFTs will work on the platform, though $4 could be an example of how the technology will work on Instagram and Facebook.
"Nothing to announce yet, but we are definitely actively exploring NFTs and how we can make them more accessible to a wider audience," Mosseri $4 in an Instagram story in December 2021.
The company is also $4 blockchain-based payments, despite shutting down its
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