- $4 has $4 of its smart sunglasses, called $4, designed to let you record pictures and videos from a first-person point of view.
- The new model is equipped with two high-res cameras to better capture depth and dimension, which allow for the introduction of 3D filters and effects.
- However, these 3D effects - Snapchat's major selling point - are subpar, don't enhance the Spectacles experience, and can only be added later in the Snapchat app after you're done recording.
- Snapchat says the Spectacles 3 are essentially just a next step toward AR hardware in the future, a bet that ensures not many users will want to shell out a sky-high $380 for this model.
- $4
Snapchat is betting big on a future when augmented reality hardware reigns supreme, but that wager comes at the cost of its newest pair of smart sunglasses, Spectacles 3.
$4 were made available to the public on November 12. These new Spectacles come with two cameras and a trendier design, while also costing $380 - $220 more than $4.
Spectacles design lead Lauryn Morris told Business Insider that the new glasses are designed to be more "premium and sophisticated," meant for the "mid-20s consumer who cares about that style and wants to explore technology." It's a risky move for a company whose first pair of Spectacles amassed a lot of early hype, but $4 and resulted in $4 of unsold inventory.
With a vacation to London scheduled right after Spectacles 3 launched, I decided to take the sunglasses across the pond to try them out in a city know for its cloudy skies and rainy days.
Get the latest Snap stock price$4