Late comic book legend Stan Lee set to live again in movies as Marvel Studios signs 20-year deal

• We may soon see Stan Lee’s iconic cameos again in movies from Marvel Studios.
• Marvel Studios has signed a 20-year deal to use the name, voice and likeness of Stan Lee.
• This will allow the company to use Lee in its movies, TV shows and theme parks.

If you have grown up watching Marvel movies, Stan Lee might be one of the most recognizable characters, who was popular for his witty cameos in every movie. The Spiderman-Man and Avengers creator died in 2018 at the age of 95.

Marvel Studios has signed a deal that will allow the company to use the likeness of Stan Lee in its movies, shows, theme parks and merchandise for the next 20 years.

Marvel Studios has signed the deal with Stan Lee Universe, which is a joint venture between Genius Brands and POW! Entertainment. Interestingly, Lee co-founded the production house in 2001 and sued it for allegedly forging his signature in 2018.

“It really ensures that Stan, through digital technology and archival footage and other forms, will live in the most important venue, the Marvel movies, and Disney theme parks,” said Andy Heyward, chairman and chief executive officer, Genius Brands in a press release.

“There is no better place than Marvel and Disney where Stan should be for his movies and theme park experiences,” added Heyward.

Marvel Studios has acquired the rights to use Lee’s name, voice, likeness and signature in movies and television projects. This includes using images, existing footage and audio recordings.

Visitors in Disney Parks may soon find Lee as the company has also acquired the rights to use his name, voice, likeness and signature in theme parks, water parks, cruise lines and in-park merchandise.

“As Stan’s longtime business partner and friend, I’m looking forward to commemorating his work in this new way,” said Gill Champion, president of POW! Entertainment.

In 2018, Lee had filed a $1 billion lawsuit against Gill Champion for allegedly finalizing a deal using his signature to use his likeness. However, Lee dropped the lawsuit two months later.

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