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25 photos of Nintendo's 130-year rise from a playing card company to fan-favorite gaming giant

25 photos of Nintendo's 130-year rise from a playing card company to fan-favorite gaming giant

Visitors gather at the Nintendo Co. booth at the E3 electronic entertainment expo in Los Angeles on June 11, 2019.

Kyodo News/Getty Images

Visitors gather at the Nintendo Co. booth at the E3 electronic entertainment expo in LA (2019).

  • 130 years ago on September 23, 1889, Nintendo was born - but not the incarnation of Nintendo we know today.
  • Founder Fusajiro Yamauchi began the company by selling hand-painted playing cards, which eventually became the most popular brand in Japan.
  • Nintendo has gone through many iterations. It once sold ramen noodles, and then decided to try out a taxi service.
  • Today, Nintendo is known for its consumer electronics, iconic video game characters, and many, many gaming systems.
  • Visit $4 for more stories.

Nintendo turns 130 this year. And like any company that's been around for over a century, a lot has changed. $4have been made. Economic downturns$4. It's seen product launch $4, and many $4.

Nintendo brought us the little Italian plumber we've grown to marvel and adorn on our clothes, as well as countless other video game character$4 to. All because founder Fusajiro Yamauchi began manufacturing Hanafuda cards, a type of Japanese playing card, for his company, then called Nintendo Koppai, on September 23, 1889.

In the early 1900s, Nintendo grew to be the largest card-selling business in Japan. It used this momentum to venture into other industries - taxi services, ramen noodles, short-term "love" hotels, and, more notably, video games. But only one of those side hustles panned out (you guess which).

Today, Nintendo $4 from its array of consoles, from the Switch to Wii, and games like cult-favorite "The Legend of Zelda" and newbies like "Animal Crossing."

Take a look back at Nintendo's 130-year rise from playing card company to video game giant.

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