If you're not eating from a bowl, you're doing it wrong.
At least that's what various news outlets, like $4, will have us believe, substantiating their theory with quotes from bowl aficionados dropping wisdom like, "Even if I had the option to eat off a plate, I would eat out of a bowl."
While most of us wouldn't go quite that far, the fact that food served in bowls is a thing is something we've known for months.
We've seen #bowl all over our Instagram feeds for what feels like years.
We've seen bowl-focused cookbooks and photogenic bowls all over Pinterest.
We watched the rise of Chipotle (until the E.coli snafu), as well as bowl-heavy chains like Sweetgreen, Liquiteria, and Roast, and one-offs like Indikitch and Wisefish.
And, of course, we taste-tested a few of them, like this delicious Hawaiian Poke bowl:
Ultimately, if there's something New Yorkers love, it's being the boss, and customizable bowls give them just that kind of satisfaction. Being able to choose a personalized combo of protein, veggies, grains and dressings are what attracts people to food in bowls. Plus, they're heartier, and have more texture than a plain old salad.
So while fads may come and go, New Yorkers' thirst for control and photogenic foods are here to stay.