With the
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According to the company, 50% of sales in the category are coming from Tier 2 & 3 cities, this is an indication of the fact that higher volumes of smartphone sales are enabling more Indians to come online and as a result, to shop.
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The popularity of smartphones in India, as clearly indicated by #FlipTrends, highlight the shift consumers are making towards 4G enabled smartphones. Today consumers are opting for brands and models that could not just offer them the features, but are affordable as well.
Some interesting insights in this category are:
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What sells
Top 5 Selling Brands:
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- MI
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- LeEco
Top 5 Selling Phones:
- Redmi 3S Prime
- Redmi Note 3
- Moto E 3 Power
- Lenovo K5
- Samsung J5