Globally, people spend more than 50 minutes a day across Facebook's suite of apps (not including WhatsApp), the company announced $4.
It's hard to pinpoint exactly how much that number has swelled over the years.
$4 on time-spent stats was July 2014, when it said that people in the US spent over 40 minutes on the main social network every day.
In July 2015, analysts at Needham estimated that global users spent an average of $4.
This new stat is global and across Instagram, Messenger, and Facebook.
Facebook also said that its number of ad impressions increased 50% this quarter, and that its average price per ad increased 5%.
To compare Facebook to another app that seems to suck up attention, Snapchat recently said that its worldwide daily active users spent $4