Courtesy of Ikea
Employees told me that some eager customers have wandered into the studio, unaware that it's not yet open for business.
- $4 is opening a planning studio in Manhattan on Monday.
- I visited the new location and took a tour around the studio.
- The space showcased plenty of pieces and accessories tailor-made for New Yorkers short on both space and time.
Instead, the global furniture giant will launch a planning studio on Monday. The studio will employ around 25 people - a workforce that's evenly split between new hires and Ikea veterans from other stores.
So far, the studio has already attracted some attention. Employees also told me that a few customers had already embarked on their own unauthorized tours, under the assumption that the space was open.
Read more: $4
Ikea invited the press in to see the Manhattan location on Tuesday, and I was able to go on a tour of the space and snap some photos. I also spoke with Ikea US COO Leontyne Green Sykes, who said that this studio was created with New Yorkers in mind.
"This unit gives us the opportunity to answer some very specific needs," Green Sykes told Business Insider.
Here's a look inside Ikea's new studio: