
AP
"I have so many Bluetooth speakers, it's ridiculous," he said in an interview with Lisa Chow of NPR's program All Thing Considered.
When you go searching for a product on Amazon, you might assume that people reviewing microwaves and food processors and vacuums are regular consumers who just want to share their opinions with the masses after purchasing a product.
This is not always the case.
In NPR's report:
Erb is a member of Amazon Vine, an invitation-only program for the site's top reviewers. At least once a month, Amazon sends Erb a list of products. He gets to choose any two items from the list. "My only obligation is that I need to write a review of those two items within 30 days," Erb told me. "And I get to keep the items after I review them."
The rules: Erb can't sell the products or give them away because Amazon can ask for the stuff back at anytime. In the five years Erb has been a member of Amazon Vine, he has never been asked to return anything.
A spokesperson for Amazon told NPR:
The Vine program was created to deal with some of the inherent challenges in customer
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Disclosure: Jeff Bezos is an investor in Business Insider through his personal investment company Bezos Expeditions.