Millenial and Gen Z couples want fewer guests at their weddings, says survey

• Over 33% of millennial and Gen Z couples want a smaller gathering on their big day keeping it 100 to 250 guests.
• Couples are now gravitating toward sustainable options for their big day, reveals a WeddingWire report.
• Almost 15% surveyed said that they are booking wedding venues only a month prior to the wedding

Perfect flower arrangements with fairy lights and finest cutleries and a long line of guests — this was how big fat Indian weddings used to look like before Covid. Now, according to a report, younger couples are opting for smaller, simpler events with truncated guest lists.

Over 33% of millennial and Gen Z couples want a smaller gathering on their big day, according to a survey report by WeddingWire India, a wedding technology platform. The new normal is to keep it between 100 to 250 guests, down from above 400 on an average.

During the pandemic, many states had placed restrictions on guest lists – in some cases 50 and above – bringing forth the concept of small weddings. In most cases, couples start booking wedding services three months before the date.

The survey says that 44% of couples start making reservations anywhere between one to three months before the big day. And, 15% surveyed said that they are booking wedding venues only a month prior to the wedding.

Since big weddings also create a lot of waste, couples are now gravitating towards sustainable options, the report said.

WedTech platforms gaining popularity

The report further highlights that more people are opting to hire wedding vendors, as compared to the pre-Covid era. Over 21% of the vendors get their leads from wedding websites and apps followed by social media which is at 20.8%.

“WedTech platforms are gaining popularity and becoming the key source of leads for wedding vendors,” said Anam Zubair, head of marketing, WeddingWire India.

New age couples now also want to be the decision makers in their wedding arrangements. Around 39% of the couples also want to handle the payments for their big day, moving away from the old tradition of the father of the bride throwing the wedding party.

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