A survey on plant-based 'meat' shows consumer interest is still strong - and it bodes well for companies like Beyond Meat and Impossible Foods

1. Consumers want to buy plant-based meat, and many plan to buy it more than once

2. Most people use it as a supplement to animal based proteins — not a substitute

3. Animal welfare is a big reason people buy plant-based meat, but health is important too

4. The ingredients in products matter

5. Most people buy plant-based meat in grocery stores

6. Prices are high, and need to come down

7. Beyond Meat isn’t the most recognized brand — Morningstar Farms is