Startup: Confident Cannabis
Investors: Poseidon Asset Management, Bullpen Capital, Y Combinator, Greenfield Global Opportunities Fund, Base Ventures
Recommended by: Emily Paxhia, founding partner at Poseidon Asset Management
What it does: Confident cannabis is a wholesale software platform powered by data from cannabis-testing labs that helps both dispensaries and consumers buy products.
Why it's hot: "I think that they brilliantly provide technology to support the labs in the industry, helping them to run more efficiently and compliantly," said Paxhia. "They are now expanding to offer a marketplace via this channel, so operators can quickly get their tested product into the market and so other businesses can easily source tested product."
"I absolutely love and respect the team, as they have a diverse range of experience from investment and consulting to tech. They have worked quietly in the space for years and are highly respected by their fellow founders."