- Nike CEO John Donahoe said Tuesday that Disney CEO Bob Iger is "doing a great job."
- Disney and Florida Gov. Ron DeSantis are in a yearlong feud.
Nike CEO John Donahoe on Tuesday said Disney CEO Bob Iger is "doing a great job" in a high-profile dispute with Florida Gov. Ron DeSantis.
Speaking at a $4, Donahoe said brands need to speak loudly when their values get attacked.
"I think Bob's doing a great job at this," Donahoe said of Iger.
Donahoe's remarks are $4 that started in early 2022 when $4 to the DeSantis administration's "Don't Say Gay" bill. The remarks also show Nike remains willing to take stands on social issues.
Iger, who $4, has continued to battle with DeSantis. Last month, $4, accusing him of trying to "weaponize government power." Last week, $4 in Florida that would have brought 2,000 jobs to the state. The Wall Street Journal $4.
During his interview Tuesday with CNBC's Sara Eisen, Donahoe praised Iger.
"If it's core to who you are and your values, then no, you stand up for your values," he said, according to the CNBC report. "If it's commenting on some political issue that's in someone else's backyard, then we may have that personal feeling, but we don't comment on it with our brand and publicly."
Donahoe said Nike's values include racial and social justice, sustainability, and youth participation in sports, particularly among young girls.
In February, Nike $4 to support Black communities, part of an ongoing commitment from the Nike and Jordan brands to give a combined $140 million to address racial inequality.
Nike's also working to train 20,000 female coaches and moms in order to promote youth sports among girls.
"Turns out one of the biggest reasons girls drop out is they don't have female coaches when they hit puberty," Donahoe said during the CNBC interview. "So that's less of a controversial issue, but it's one we care about as a value."
Donahoe's support for Disney and Iger isn't a surprise. Disney and Nike have long supported each other and shared connective tissue. Nike Executive Chairman $4.