Nike dropped a Ben & Jerry's-themed Nike SB sneaker on Tuesday.- The "Chunky Dunky" sneakers, though a hit, were divisive in the sneaker community, especially among long-standing fans of the classic SB silhouette.
- Pairs of the ice-cream-inspired shoes are already selling for thousands of dollars on
StockX .
Nike just dropped one of the wildest collaborations of its SB Dunk Low silhouette. And pairs are already reselling for thousands of dollars.
Made possible through a partnership with ice-cream maker Ben & Jerry's, Nike dropped the "Chunky Dunky" SB Dunk Low on Tuesday through the
The sneakers — modeled after the
"With colors and textures that look like they came straight from a pint of Chunky Monkey, they're the most euphoric thing you can put on your feet," read a blog post announcing the collaboration on the Ben & Jerry's website. "Blue skies, bovines, and green pastures all appear in familiar form, while colorful tie-dye patterns and bold text graphics cover the shoe's insole and heel."
—Ben & Jerry's (@benandjerrys) May 25, 2020
The sneakers went for $100 at
While a massive hit at retail and resale, the sneakers have become one of the more controversial drops to hit the Nike SB-loving community. The Nike SB was originally launched in 2002 as a way to break into the skateboard market. The Chunky Dunky represents a departure from the traditional line of pairs SB devotees have come to expect, focusing on hype factor rather than catering to the more niche preferences of the skating community, as Mike Sykes pointed out in his sneaker newsletter, The Kicks You Wear.
Further, the limited stock of the sneakers made it tough for most people to get their hands on a pair. This frustration was further intensified when the founder of the Sonra sneaker brand Hikmet Sugoer posted a video of himself eating out ice cream straight out of his pair of the valuable shoes.
Sugoer faced backlash for his video, which he defended in a later post, claiming he would still wear the shoes.
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