Tendulkar is going to join Philips Hue Cricket Live pre-show in English and Hindi at 1:30 pm IST with a segment ‘
Tendulkar will grace the commentary box during the tournament opener between England and South Africa to be played at The Oval, London.
Tendulkar holds a number of ICC Cricket World Cup records. He scored 2,278 runs in the six editions of the World Cup he played.
He also holds the record for scoring the most runs in a single edition of the World Cup -- 673 in 11 matches in 2003.
India will begin their World Cup campaign on June 5 against South Africa.