AMC is offering NFTs to investors who own the stock following the success of its Spider-Man giveaway

• Movie-theater chain AMC is offering an NFT free-of-charge to its shareholders.
• The NFT is a picture of a gold medallion that reads "I own AMC."

AMC is offering NFTs to owners of its stock after its successful $4.

The Leawood, Kansas-based movie-theater company said current members of its investor rewards program, called Investor Connect, and those who join by purchasing a stock by the end of the year will receive a free non-fungible.

"As AMC Investor Connect is a program designed solely for self-identified AMC shareholders, the image contained in this NFT is that of a moving and glimmering gold embossed medallion which proudly proclaims, 'I Own AMC,'" the $4.

AMC got into the NFT space at the end of November when it offered 86,000 digital tokens to the first buyers of tickets to the Spider-Man movie premiere. The offering helped generate the movie chain's $4 for the premiere, according to AMC Chief Executive Officer Adam Aron, who has become known for reaching out to the hordes of retail traders backing his company.

$4, Aron wrote, "Given AMC's Spider-Man NFT success, our first ever NFT, I am thrilled to announce our second ever NFT!" He dubbed it a "handsome" token and said the chain would give just one per member.

This isn't the first time AMC has picked up on a trending moment. The company is already a meme stock. Its CEO has gone on a popular YouTube channel to reach the retail-trading crowd. The company has also begun accepting cryptocurrencies and $4 next.

Now, it's NFTs, digital pieces of art tied to the blockchain that have boomed in demand this year. Total NFT sales are expected to hit reach $17.7 billion this year, according to research from $4. Some of the hype over the digital tokens has stemmed from metaverse enthusiasts who believe $4 to unlocking the next iteration of the internet.