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Mark Zuckerberg in tech CEO uniform.
- You can spot a $4, in part, by what they're wearing.
- $4 have adopted various "uniforms" that define their identity and act as a $4.
- Nearly all the uniforms feature an $4 and draw from $4' desire for comfort.
- $4.
What you wear can say a lot about who you are.
Look no further than $4 - who wear specific styles, clothes, and brands to represent their identity and cement their status - to see the psychology of fashion in action.
Business Insider took a look at five different "uniforms" that various groups of wealthy millennials have adopted.
Read more: $4
While each uniform is different, they do share a few commonalities: Most involve an expensive shoe, and all are rooted in millennials' love of comfort and preference for a casual appearance. And while these looks are presented here as separate uniforms, some of the staples appear across different groups. They're also not exclusive to wealthy millennials - each look is part of fashion's $4, in which trends make their way from runway to retail and the mass consumer.
From the tech CEO to the Instagram influencer, see what rich millennials are wearing.