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10 Things in Tech: Salesforce, cold plunges, and Tesla's biggest Chinese rival

Diamond Naga Siu   

10 Things in Tech: Salesforce, cold plunges, and Tesla's biggest Chinese rival

It's May Day Monday, mates. I'm Diamond Naga Siu, and I need some caffeine to revive myself from the weekend.

Maybe I'll go to a coffee shop for something stronger than my usual Trader Joe's instant cold brew. Starbucks is the closest to me, though $4. But it's been $4 — particularly as troves of Starbucks loyalty program members have been getting $4 after a promo code mess up.

But before I grab my coffee, let's dive into today's tech.


If this was forwarded to you, sign up here>$4. Download Insider's app here.>$4


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1. The dueling identities of Salesforce CEO Marc Benioff. There's $4 — a do-gooder who wants to run the company like a family. And then there's $4 — the self-proclaimed highest-performing software executive.

  • This duality worked when $4. But once the tech industry started to struggle, so did $4.
  • Dozens of current and recent Salesforce executives and employees told Insider about the tumultuous year and a half at the company. And they shared the $4.
  • My colleagues $4 and $4 decode Marc Benioff's leadership and break down his inner Wall Street vs. Ohana tension.

Dive into the Salesforce leader's dilemma here.>$4


In other news:

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2. Pros and cons of renting your car on Turo. One host made more than $900,000 in passive income from Turo last year. But another said they've had three cars totaled and two stolen. $4

3. Drivers blame Lyft and Uber — not customers — for stingy tipping culture>$4. They cited three main reasons for low tips, including lack of knowledge about what drivers are paid and rising fare prices. Drivers said the companies are to blame. $4

4. This CTO starts every morning with a 3-minute cold plunge. It's the most challenging part of Brad Margist's day. So everything feels easier after that. But Margist also observed a boost to his focus and motivation. $4

5. A Tesla owner says a man set his electric car on fire, and the EV's Sentry Mode captured it on video. $4 records "suspicious activity" around the vehicle. This Model S reportedly detected the suspected arsonist and ultimately caught them on camera. $4

6. How these OnlyFans creators used Reddit to grow their businesses. Some of them found Reddit the most welcoming platform for adult content. Although the platform has a lot of rules, they said using Reddit is worth their time. $4

7. A food blogger used ChatGPT to write a recipe. The chatbot was prompted to make a vegan recipe using tomato, cauliflower, and onions. It used a variety of spices but the results were "underwhelming." $4

8. Tesla's biggest Chinese rival just released an $11,000 EV. The "ridiculously cheap," sleek hatchback offers up to 251 miles in range. And it charges from 30% to 80% in half an hour. $4


Odds and ends:

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9. The first woman pilot at a major US airline. American Airlines hired Bonnie Tiburzi in 1973 when a women's uniform didn't even exist yet. She was called "the little girl" and told Insider about the responsibility of being first. $4

10. Fisherman who survived 24 days on ketchup was disappointed by Heinz's boat offer. Heinz promised to buy the infamous $4 a boat with a GPS. But he said the money from Heinz only afforded him a small used boat and engines. $4


What we're watching today:

  • MIT Technology Review kicks off its $4. This year's theme is digital dexterity, and leaders from Nvidia, Amazon, Airbnb, and other major companies will speak at it.
  • The Met Gala is tonight with the theme "in honor of Karl" (as a tribute to the $4). $4.

Curated by Diamond Naga Siu in San Diego. (Feedback or tips? Email dsiu@insider.com or tweet @diamondnagasiu>$4) Edited by Lisa Ryan in New York.



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