Getty Images; AP
From left: Kylie Jenner, David Dobrik, and Emma Chamberlain.
- $4, a financial analyst company, released the results of its most recent survey of $4's habits and favorite brands.
- As part of the survey, teens were asked about their favorite influencers and personalities to follow on social media.
- The top 10 social media personalities include four $4, two beauty $4, and President $4.
- $4.
Teens' icons and role models aren't just actors and athletes anymore - now, they're looking up to their favorite people to follow on Instagram and YouTube.
Financial analysts at Piper Jaffray recently surveyed 9,500 teenagers as part of its biannual project to gain insight into Generation Z's favorite brands, day-to-day habits, and preferences when it comes to shopping, spending money, and spending time.
The results, released Tuesday, show a lot about teens' social media behavior: they're spending more time watching videos on YouTube rather than on Netflix, and Instagram is their most-frequented app - although Snapchat remains the favorite.
Researchers also asked teens about their favorite influencers and personalities to follow across social media. The top 10 people that teens chose have massive presences across Instagram, YouTube, and Twitter.
There are the top 10 most popular social media personalities, per Piper Jaffray's fall 2019 Generation Z survey: