- Some women wanting to get fit are turning to VR headsets, one firm told The Washington Post.
- Apple plans to incorporate workout content and Fitness+ into its Vision Pro headset.
Virtual reality app creators are finding ways to reach a broader audience than teenage gamers.
$4 created FitXR, a VR exercise app available on Meta's headset, in 2018. Back then, VR headsets were mainly marketed to young men, but some women in their mid-thirties and older are now taking an interest in the gaming headsets, $4.
"These were people who were buying a headset to use it as a piece of fitness equipment, rather than a gaming console," he told the newspaper.
@streak.snatcher Whenever the Gym isn't an option for me the oculus has my back. Boxing on the Quest 2 headset has changed my life. More to come! Shoot them a follow. @wearefitxr #virtualreality #metaquest2 #fitnessmodel #wearefitxr #vrboxing #metaquestpro #fitnessmotivation #Fitness #fyp #viral #vr ♬ Love You So - The King Khan & BBQ Show
"Sometimes you don't notice you're working out," one female user of FitXR told the Post.
VR headsets have long been known for providing immersive gaming experiences — $4 — but the new tech has received mostly mixed reviews.
In March, Meta announced it was $4 after "underwhelming" sales.
$4 who's known for lifestyle and beauty content, shared her own VR workout recommendations to her nearly 500,000 followers in August. In a review, Insider compared the Supernatural workout $4.
@claaaarke Replying to @roslindaburka #greenscreen here’s my at-home VR fitness routine! it feels like you’re in a video game so its very fun, but is also a really effective full-body workout #athomeworkout #vrfitness #oculus #boxing #fitxr ♬ original sound - clarke
Apple unveiled its own Vision Pro headset for $3,500 in June, and revealed plans to incorporate Fitness+ and virtual workout content into the headsets capabilities, $4.
However, the tech giant has experienced issues with physically smaller testers unable to $4.
Cole told the Post his company plans to make a version of FitXR for Vision Pro users in the hopes that the Apple device will reignite wider interest in VR headsets.