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Business Insider Latest Story Image
1 min read

Starbucks CEO set to announce strategy to fix the coffee chain

"When we get back to our core identity and consistently deliver a great experience, our customers w…

Dominick Reuter   


Business Insider Latest Story Image
1 min read

McDonald's is reportedly spending $100 million to help lure customers back after the E. coli outbreak

A memo seen by CNN said $35 million is being spent on marketing, with another $65 million going to …

Nora Redmond   


Business Insider Latest Story Image
2 mins read

China's KFC and Pizza Hut CEO said she spends hours watching her customers eat

Yum China CEO Joey Wat saw Gen Z diners dip fried chicken into mashed potatoes, which gave her the …

Aditi Bharade   


Business Insider Latest Story Image
3 mins read

Fast food chains are locked in a 'value war' for US customers

McDonald's, Starbucks, and others this week have highlighted a "value war" as customers push back o…

Dominick Reuter   


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2 mins read

Target changes app to curb 'double-tapper' customers who caused chaos with drive-up orders

Target updated its mobile app so customers arriving for drive-up order pickup can't immediately tap…

Dominick Reuter   


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2 mins read

McDonald's sales dropped for the 2nd quarter in a row as customers keep tightening their belts

Global sales at the Golden Arches fell 1.5%, driven by international markets, especially France, th…

Nora Redmond   


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6 mins read

Behind the scenes of Kemo Sabe, where celebrities pay up to $900 for custom cowboy hats

Kemo Sabe, a luxury Western apparel store in Jackson, Wyoming, is known for its custom cowboy hats,…

Joey Hadden   


Business Insider Latest Story Image
1 min read

Starbucks customers say wait times have gotten really long, so I went to check it out

It's a problem that Brian Niccol, who joined Starbucks as CEO earlier this month, will have to deal…

Alex Bitter   


Business Insider Latest Story Image
3 mins read

I work at Spirit Halloween. Here are 9 mistakes I see customers make when shopping for costumes and decor.

Spirit Halloween customers often buy makeup kits without proper application and removal products, a…

Kim Fahmie   


Business Insider Latest Story Image
5 mins read

Target customers are swapping lids on Owala bottles — and it's causing chaos in some stores

Target customers are swapping the colorful Owala lids, leaving mismatched bottles on store shelves,…

Katie Notopoulos   


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1 min read

I've shopped at Costco for nearly a decade. Here are the 8 biggest mistakes I see customers make.

Costco is a great chain to affordably buy products in bulk.Olivia Yi

Olivia Yi   


Business Insider Latest Story Image
2 mins read

Domino's CEO says customers are picking up their own pizzas, and it reveals a bleak reality about the economy

Domino's CEO said that its carryout business is booming -- and its shows why many consumers aren't …

Alex Bitter   


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1 min read

Insurance policies need clearer language to help customers and cut down on complaints: IRDA panel

For many customers, insurance policies can be hard to decipher, with technical language, confusing …

Business Insider Latest Story Image
2 mins read

I asked my young marketing team to 'make a relationship' with customers, they took me seriously: Zomato’s Deepinder Goyal on cheeky notifications

On The Great Indian Kapil Show, Zomato CEO Deepinder Goyal revealed the story behind the company's …

Business Insider Latest Story Image
4 mins read

Luxury brands forgot about Gen Z. They can't afford to make that mistake again.

Luxury brands must adapt to Gen Z's growing influence by offering affordable luxury and creative pa…

Maria Noyen   


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4 mins read

A man who's been to nearly 20,000 Starbucks locations describes how the chain could get its 'third-place' status back

Winter has been trying to visit every Starbucks store since 1997, and is about to visit his 20,000t…

Alex Bitter   


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4 mins read

I worked at Erewhon, a high-end grocery store, for a year. Here are 6 things I wish customers knew.

As a former Erewhon employee, I wish customers knew their smoothie orders take time and certain emp…

Mykel Pay   


Business Insider Latest Story Image
2 mins read

McDonald's wants to make flatulent cows less of a problem for the environment

A McDonald's meat supplier will use a new corn feed that could reduce the environmental impact of r…

Alex Bitter   


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2 mins read

Burberry launches urgent turnaround plan to save the brand

Burberry's CEO Joshua Schulman said the troubled British retailer will act "with urgency" to addres…

Maria Noyen   


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2 mins read

Some fast-food restaurants in the US are paying workers in Asia and Africa to take customers' orders via video call

Rather than finding workers locally, some fast-food restaurants in the US are paying cashiers on di…

Grace Dean