The rise of e-commerce means an increased focus on the valuable information retailers have about th…

A new wave of startups like ID5 is trying to change the digital advertising industry.. Here are the…

Influencer marketing is booming, but the largely unregulated industry is rife with fraud, discrimin…

Learn what Amazon is spending for new hires as it takes on Netflix, Disney+, and others in streamin…

The company is being sued right now by the Department of Justice, which alleges Google illegally ma…

"What advertiser or brand would want Grok writing for them?"

Young people prefer social video over TV shows and movies, and are more influenced by ads on social…

Amid shifting privacy standards, advertisers are turning to new tactics and retail advertising to r…

News of a legal battle between Kassan and talent giant UTA has the ad world speculating about wheth…

Business Insider is looking to highlight the rising stars of advertising tech.

Generative AI has brought significant advancements to the advertising sector, reshaping content cre…

T-Mobile marketing chief Mike Katz's job is to create moments that get people talking — and b…

Stagwell's new SmartAssets AI tool was launched at CES 2024. CEO Mark Penn talks about how brands s…

Amazon, Walmart, and Instacart lead the retail media pack in the US.

Google's plan to eradicate cookies has encountered several bumps in the road in the last 12 months.

Complaints about various violations of Indian advertisements surged by 34% in April to September of…

MediaMath's bankruptcy earlier this year was a stunning fall from grace. Under new ownership, it's …

The creator economy is set to double in size by 2027. Smart brands are already recognizing the oppo…

YouTube's CEO didn't know he was transforming how people watch TV when the online platform partnere…

With social media replacing traditional news outlets, the risk of misinformation is on the rise goi…