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1 min read

CMO Insider

CMO Insider presents profiles, case studies, and personal perspectives to inspire and inform market…

Julia Hood   


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2 mins read

Check out the pitch decks these advertising startups have used to raise millions to try to shake up the industry

A new wave of startups like ID5 is trying to change the digital advertising industry.. Here are the…

Lauren Johnson   


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3 mins read

Emotion could be a better way to measure brand value

Marketing has never had an industry standard for measuring brand value. CMOs may start turning towa…

Billee Howard   


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1 min read

Social Media Marketing Strategies

Social Media Marketing Strategies

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5 mins read

We're entering advertising's new era

The rise of e-commerce means an increased focus on the valuable information retailers have about th…

Dan DeFrancesco   


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5 mins read

The $21 billion influencer industry has gone completely off the rails

Influencer marketing is booming, but the largely unregulated industry is rife with fraud, discrimin…

Katherine Tangalakis-Lippert   


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1 min read

Stock Market Bubbles and Crashes

Stock Market Bubbles and Crashes

Business Insider Latest Story Image
3 mins read

AI was the talk of Davos. Here's what marketers need to know

Jill Kramer, chief marketing and communications officer at Accenture, shares how the World Economic…

Jill Kramer   


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1 min read

Nifty records new high, Sensex gains 200 points in early trading

Indian markets reached new highs on Friday, with the Nifty touching a new peak during early trade a…

ANI   


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1 min read

How much Amazon pays employees for Prime Video jobs

Learn what Amazon is spending for new hires as it takes on Netflix, Disney+, and others in streamin…

Lucia Moses   


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1 min read

Netflix keeps adding tons of subscribers from its password-sharing crackdown and it's good news for Disney

Netflix keeps benefitting from its password-sharing crackdown, which should bode well for its rival…

Lucia Moses   


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1 min read

Sensex, Nifty hit fresh record high levels in early trade; Global market trends remain firm

Benchmark equity indices Sensex and Nifty hit their new lifetime peaks in early trade on Wednesday …

PTI   


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1 min read

Behavioral Economics in Marketing

Behavioral Economics in Marketing

Business Insider Latest Story Image
2 mins read

Amid market volatility, Sensex and Nifty close flat; Construction, automobile and PSU banks outperform

The stock market closed flat on Tuesday amid volatility. The benchmark index, Sensex, ended 33.48 p…

ANI   


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2 mins read

Indian stock markets closed today for Eid-al-Adha; MCX to Open for Evening Session

Indian equity markets will remain closed on June 17 for Eid-al-Adha. MCX had an evening session. Fo…

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2 mins read

Nifty, Sensex continue upward trend; Mid and small caps see 1% surge

Indian markets continued their bull run during Wednesday's session. The Nifty touched an all-time h…

ANI   


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2 mins read

Sensex, Nifty scale fresh peaks as inflation cools off; Heavy buying in capital goods aids indices

Equity benchmark indices Sensex and Nifty hit their fresh record levels on Thursday after lower inf…

PTI   


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2 mins read

Indian stock market closes in red after touching all-time high; Most IT stocks suffer

The stock indices closed with a marginal dip after both indices touched a time high during Monday's…

ANI   


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2 mins read

Morning market overview: Stocks that could swing in action

Sensex and Nifty fell during morning trade today. Bharti Airtel acquired stake in Indus Towers, wh…

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2 mins read

Stock market opens in green amid mixed global cues

The BSE Sensex opened with a modest rise of 96.95 points at 77,434.54, while the NSE Nifty saw a sl…

ANI