<ul><li>The Indian government banned 118 Chinese mobile applications on Wednesday, including Tencent’s PlayerUnknown’s Battlegrounds (PUBG). </li><li>PUBG is one of the primary catalysts behind the boom in the gaming industry in India.</li><li><keyword id="9873701" type="UNKNOWN" weightage="20" keywordseo="professional-pubg-gamers">Professional PUBG gamers</keyword> now have to decide whether to choose a new game or regress to their back up options.</li></ul>PlayerUnknown’s Battlegrounds (PUBG) is a big part of the gaming industry boom in India. Now, with the Indian government banning the Tencent-owned game under the shadow of border tension with China, professional gamers who were betting on PUBG for their livelihood are left wondering what’s next. <div type="Article" hostid="261" msid="77890776" title="India bans PUBG, Ludo World, and 116 other Chinese mobile applications" mstype="2" mssubtype="0"></div> “It’s absolutely shocking and too sudden to even comprehend or react,” professional PUBG gamer Mehul Dey told Business Insider. Sakriya Puri — a member of The Terrifying Nightmares squad — believes that gamers will either have to choose another game or regress to their back up plans. Neither solution is a quick fix. Learning all the tips and tricks of a new game to reach a level where you can professionally compete takes time. Looking for alternative employment options in the nine-to-five arena has its own risks with companies going slow on new hiring under the uncertain economic circumstances. Can Indian <keyword id="7473236" type="UNKNOWN" weightage="20" keywordseo="pubg-gamers">PUBG gamers</keyword> still compete? Professional PUBG gamers in India generally earn anywhere between <a href="https://www.businessinsider.in/slideshows/tech/heres-what-its-like-to-be-a-gamer-in-india/slidelist/69952389.cms#slideid=69952659">₹5,000 to ₹45,000</a> per month once they sign up with an esports company. The main chunk of their earnings come from winning tournaments like the PUBG Mobile Championship Open (PMCO) and the PUBG Mobile Star Challenge (PMSC) with grand prizes that go up to $2 million. “It was not easy for people to believe that Gaming or Esports could also be chosen as a profession but now everyone was considering it to be a career because of PUBG that the gaming scenario was brought out to such a huge audience,” explained Puri. PUBG is yet to issue a statement on the future of PUBG tournaments in India. If the government blocks PUBG on Indian IP addresses, as they did with Chinese mobile apps, which were banned in the first list, then competing won’t be possible. Even if one were to use a VPN to access the game, it would slow down reaction times and put Indian gamers at a disadvantage against their peers. “People outside will have a better ping advantage over us, which will make it very difficult for us to win or even give good competition,” said Dey. Should PUBG gamers migrate to alternatives like Fortnite or Garena Free Fire? If a gamer is signed up with a particular Esports company, it’s possible that may shift towards another game. However, not everyone is necessarily in the mood to do so. “Being so closely associated with the game it's really hard for me to make any decision towards any other game,” said Dey. For those who’re on their own, shifting gears will be harder. “Every gamer should definitely have a backup plan in my opinion because the community and the industry is too small for everyone to get an opportunity,” said Puri. The massively popular PlayerUnknown’s Battlegrounds (PUBG) is among the 118 apps that the Indian government banned amid border tension with China. For India, the move means keeping the data of Indian users within Indian borders. But for professional gamers, it could possibly mean looking at alternative careers. SEE ALSO: <a href="https://www.businessinsider.in/tech/enterprise/news/rise-in-work-from-anywhere-will-lead-to-more-outsourcing-thats-an-opportunity-for-tcs-infosys-and-hcl-tech/articleshow/77864248.cms">TCS, Infosys and HCL Tech have the most to gain from post COVID wave of outsourcing</a> <a href="https://www.businessinsider.in/tech/apps/news/india-bans-pubg-wechat-and-118-other-mobile-applications/articleshow/77890776.cms">India bans PUBG, Ludo World, and 116 other Chinese mobile applications</a> <a href="https://www.businessinsider.in/india/news/pm-modi-twitter-account-hacked-heres-what-the-hacker-had-tweeted/articleshow/77902203.cms">Twitter account of PM Modi’s personal website hacked— Here’s what the hacker had tweeted</a>

Professional PUBG gamers left in the lurch as Indian government bans Tencent’s iconic battle royale game

<ul class="summary-list"><li>A professional gamer reportedly died by suicide after a police chase. </li><li>A manhunt occurred after <keyword id="11965229" type="UNKNOWN" weightage="60" keywordseo="taylor-jeffrey-johnson" source="Orion">Taylor Jeffrey Johnson</keyword> was reportedly a suspect in a North Carolina shooting.</li><li>A spokesperson for his former esports team told Insider the team was "saddened to hear the <keyword id="11893589" type="UNKNOWN" weightage="60" keywordseo="news" source="Orion">news</keyword>."</li></ul>A 24-year-old died by suicide after a chase with police in Heidlersburg, Pennsylvania, Adams County Sheriff James Muller confirmed to Insider. Taylor Jeffrey Johnson was a professional player of the video game "<keyword id="11965232" type="UNKNOWN" weightage="60" keywordseo="playerunknowns-battlegrounds" source="Orion">PlayerUnknown's Battlegrounds</keyword>" (<keyword id="11965230" type="UNKNOWN" weightage="60" keywordseo="pubg" source="Orion">PUBG</keyword>) under the name <a href="https://liquipedia.net/pubg/TaylorJay">"TaylorJay"</a> for two years, according to <a href="https://www.dexerto.com/pubg/former-pubg-pro-taylorjay-dead-after-manhunt-1640134/">Dexerto</a>.Johnson was accused of shooting a woman several times in the Cary, North Carolina, area on Tuesday night, according to the <a href="https://dailyvoice.com/pennsylvania/adams/news/north-carolina-shooter-commits-suicide-while-fleeing-from-police-in-pennsylvania/815244/">Daily Voice, a local outlet, citing police sources.</a> <a href="https://www.pennlive.com/news/2021/08/man-who-killed-himself-in-central-pa-standoff-was-wanted-for-attempted-homicide.html">PennLive</a> reported the Pennsylvania State Police began pursuing Johnson on Wednesday afternoon. It was not immediately clear why Johnson traveled from North Carolina to Pennsylvania.A spokesperson for eUnited, a professional esports team that Johnson played on at "PUBG" tournaments from 2018 to 2019, told Insider that the team was "saddened to hear the news about Taylor" and sent condolences "to all of those involved in this tragedy." The team has more than 15,000 followers on Twitch and 105,000 followers on Twitter. Along with eUnited, Johnson played for the organizations Pure Gaming, Exodus, and most recently YAHO in August 2020, and competed in 10 professional PUBG tournaments across the two years of his career, according to <a href="https://liquipedia.net/pubg/TaylorJay">Liquipedia,</a> a Wikipedia-type database for eSports-related information. His account on Twitch, where many professional gamers stream, has fewer than 1,000 followers. <a href="https://local21news.com/news/local/armed-suspect-shuts-down-route-234">Local21News</a> reported that police said they used "spike strips" to stop Johnson's vehicle, which led to him running into the woods. A police helicopter and several other units were involved in tracking down Johnson, police told the outlet.The North Carolina person whose shooting sparked police to pursue Johnson was in stable condition as of Wednesday afternoon, according to <a href="https://www.wral.com/man-tied-to-southwest-raleigh-apartment-shooting-dies-in-pennsylvania-after-manhunt/19843514/">WRAL</a>, a Raleigh-based local news station.The Raleigh Police Department and Pennsylvania State Police did not respond to requests for comment.<a href="https://www.insider.com/culture">Read more stories from Insider's Digital Culture desk.</a>

A 24-year-old professional video game player died after a manhunt related to a shooting case

<ul><li>Esports has always been present in India since the days of the Defence Against the Ancients (DOTA) but it's booming to a whole new level with the advent of PlayerUnknown's Battlegrounds (PUBG) making its foray into the country.</li><li>More and more players are taking up gaming professionally but it's not as lucrative as one would expect and parents still want their kids to keep their grades up in case esports doesn't work out. </li><li>Business Insider India spoke to two previous winners of PUBG Mobile competitions in the country to find out what it's like to be a gamer in India.</li></ul> PlayerUnknown’s Battlegrounds (PUBG) has been sweeping over India. And in June, the game crossed 400 million downloads reaching 50 million daily active users (DAUs). The esports industry is also hot on the track — expected to cross $1 billion in the next two years according to <a href="https://www.news18.com/news/tech/expect-indian-gaming-industry-to-cross-1-billion-within-two-years-says-google-2164255.html">Google</a> — with numerous competitions opening up the possibility of <keyword id="2466005" type="PERSON" weightage="20" keywordseo="Professional-Gaming">professional gaming</keyword> for PUBG players in the country. Business Insider India spoke to Mehul Dey, winning team member for Terrifying Nightmares who won the PUBG Mobile Star Challenge 2018, and Naman Sandeep Mathur — popularly known as Mortal on YouTube — from <keyword id="7799655" type="UNKNOWN" weightage="20" keywordseo="team-soul">Team SOUL</keyword>, winner of PUBG Mobile Championship Open (PMCO), to get some insight into the world of gaming. Here’s what it’s like to be a gamer in India:

Here’s what it’s like to be a gamer in India

<ul><li>The company behind the Chinese app PlayerUnknown’s Battlegrounds (<keyword id="4998506" type="PERSON" weightage="20" keywordseo="pubg">PUBG</keyword>) Mobile, Tencent, is trading in the red for a second straight day after the Indian government banned the battle royale game. </li><li>Its market value has plummeted by nearly $34 billion over the last two days with Tencent's share price falling by 2% yesterday and is over 3% in the red so far today.</li><li>The company said that they will engage with the Indian authorities to ensure the continued availability of their apps in India.</li></ul>The Chinese technology mammoth Tencent has lost nearly $34 billion (HK$ 261.05) of its market value over the last two days after news of its signature battle royale game PlayerUnknown’s Battlegrounds (PUBG) Mobile being banned by the Indian government. <div type="image" title="Tencent share price" msid="77924984" hostid="261" caption="&amp;lt;p&amp;gt;Tecent&amp;#39;s share price over the last week&amp;lt;/p&amp;gt;"></div> This is the second biggest dip in Tencent’s valuation since <a href="https://www.livemint.com/market/stock-market-news/tencent-shares-2-day-loss-on-trump-s-wechat-ban-66-billion-11597058969479.html">Bloomberg</a> reported that the company lost $66 billion last month when the US President Donald Trump banned WeChat. “Tencent takes the protection of user privacy and data seriously. Our apps have always remained in compliance with applicable data protection laws in India and all other markets where we operate. We look forward to engaging Indian authorities to clarify our long-established policy and action in protecting user data, and hope to ensure the continued availability of our apps in India,” the company said in an emailed statement to Business Insider India. In addition to PUBG Mobile, other Tencent mobile apps like Chess Run, Arena of Valor and Ludo World have also been banned in India. Tencent's PUBG influence on India When PUBG Mobile first launched in 2018 for Indian users, it took the country by storm. Not just in terms of people rushing to download the game, but there were telltale signs of the culture itself all round — from <a href="https://www.youtube.com/watch?v=ynVWWMwPqUs">PUBG-themed restaurants</a> to the game’s signature level-three helmet sold at thrift shops. Most gamers were relieved when the game’s name was absent in the first list of banned apps that India <a href="https://www.businessinsider.in/tech/apps/news/checkout-the-name-of-the-chinese-banned-apps-in-india/articleshow/76696132.cms">released on June 29</a>. This was after the Galwan Valley border skirmish with China, where 20 Indian soldiers lost their lives, and there was an undisclosed number of casualties on the Chinese side. However, come September, another face-off between Indian and Chinese troops — this time along the southern banks of Pangong Tso Lake — led to the release of <a href="https://www.businessinsider.in/tech/apps/news/india-bans-pubg-wechat-and-118-other-mobile-applications/articleshow/77890776.cms">another list</a>. One that included not just PUBG Mobile, but its sister-apps like <a href="https://www.businessinsider.in/tech/apps/news/checkout-full-list-of-118-banned-chinese-mobile-apps-in-india/articleshow/77891192.cms">PUBG Mobile Lite and PUBG Mobile Nordic Map: Livik</a>. Not only has this left professional gamers and streamers <a href="https://www.businessinsider.in/tech/apps/news/professional-pubg-gamers-left-in-the-lurch-as-indian-government-bans-tencents-iconic-battle-royale-game/articleshow/77905215.cms">in the lurch</a>, with the source of their livelihood suddenly disappearing, but it’s also hurting Tencent’s share price. India makes up one-fourth of PUBG’s user base Tencent first set its eyes on India in 2017 when it pumped in <a href="https://www.livemint.com/Companies/lQToylXzcrYd4MgLBGlplK/Tencents-billiondollar-India-bet.html">$700 million</a> into India’s most valuable Internet at the time — Flipkart — and another $1.1 billion into the cab-hailing service Ola. Already leading in China, the technology behemoth was looking at India’s market to provide the growth it needed to keep up valuations. One year down the line, after a soft launch in China, it released PUBG to the rest of the world. Come 2020, gamers in India account for nearly a quarter of its downloads — ahead of even China, according to data by <a href="https://sensortower.com/blog/pubg-mobile-revenue-three-billion">Sensor Tower.</a> <table style="border-width: initial; border-style: none; width: 468pt; table-layout: fixed;"><colgroup></colgroup><col /><col /><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Country </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">PUBG Downloads </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">India </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">24% </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">China </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">16.7% </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">US </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">6.4% </td></tr></tbody></table> Tencent even launched PUBG Lite in India to expand its user base further. The aim behind the toned-down version of the original game was to bring more gamers online who may not necessarily own high-end phones. The ‘lite’ version was also to overcome any connectivity issues for gamers who live in areas that face network issues. But when it comes to revenue, Indian mobile application users aren’t known to be big spenders. Despite making up PUBG’s largest user base, spending is less than 5%. <table style="border-width: initial; border-style: none; width: 468pt; table-layout: fixed;"><colgroup></colgroup><col /><col /><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Country </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Revenue from PUBG (lifetime spending) </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">China </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">52% </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">US </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">14% </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Japan </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5.6% </td></tr></tbody></table> This isn’t the first time that PUBG has faced backlash in India. The game has been mired in controversies - been accused of being too violent, addictive, and a persistent source of distraction for students - which almost led to the game being<a href="https://www.businessinsider.in/tech/apps/news/india-tried-to-ban-pubg-mobile-many-times-but-games-are-technically-difficult-to-ban-say-experts/articleshow/73580404.cms"> banned several times</a>. As of September 4, the game is still working on phones that already have it installed and is also available for download in the Google Play Store. However, as with the first list of apps, the game will likely be taken off the shelves, and Indian IP addresses will be blocked. The silver lining is that for those who have the means, they can still play PUBG on a computer, even though they will have to learn a whole new set of controls. SEE ALSO: <a href="https://www.businessinsider.in/defense/news/india-says-border-situation-is-a-direct-result-of-chinese-actions-as-it-repositions-troops-in-ladakh/articleshow/77913259.cms">India says border situation is a ‘direct result’ of Chinese actions as it repositions troops in Ladakh</a> <a href="https://www.businessinsider.in/tech/apps/news/india-bans-pubg-wechat-and-118-other-mobile-applications/articleshow/77890776.cms">India bans PUBG, Ludo World, and 116 other Chinese mobile applications</a> <a href="https://www.businessinsider.in/finance/banks/news/interim-relief-from-supreme-court-on-loan-moratorium-says-banks-must-not-declare-accounts-as-npas-for-two-months/articleshow/77910763.cms">Interim relief from Supreme Court on loan moratorium — says banks must not declare accounts as NPAs for two months</a>

Tencent loses nearly $34 billion since the PUBG Mobile ban in India — its second-largest valuation dip this year

<ul><li>PlayerUnknown’s Battlegrounds (PUBG) Corporation is breaking ties with Tencent to develop the mobile version of its battle royale game in-house after Indian banned the game and 117 other mobile apps last week.</li><li><keyword id="9900533" type="COMPANY" weightage="20" keywordseo="pubg-corporation">PUBG Corporation</keyword> is based out of South Korea and holds the intellectual property rights for PUBG Mobile.</li><li>Lawyers point out that since the order by the Government was not specifically against any state, the decision is unlikely to have a bearing on the ban.</li></ul>The battle royale game with more than 50 million active players in India, PlayerUnknown’s Battlegrounds (PUBG), will no longer be associated with the Chinese game developing mammoth Tencent. PUBG Corporation, the company which holds the intellectual property rights (IPR) for the mobile version of the game, issued a statement relaying their decision to take over the development responsibilities going forward. “It (PUBG Corporation) hopes to work hand-in-hand with the Indian government to find a solution that will allow gamers to once again drop into the battlegrounds while being fully compliant with Indian laws and regulations.,” <a href="https://www.pubg.com/en-us/2020/09/07/pubg-corporation-responds-to-pubg-mobiles-india-ban/">it said in response</a> to the ban against the mobile gaming app in India. The company claims is closely monitoring the situation and has seen an overwhelming amount of support from its local fan base. India’s ban on mobile apps isn’t against China on paper While India's ban on mobile apps only included apps of Chinese origin, the government press release was not specific to China. “These applications were blocked by the Government on the grounds of prejudice to sovereignty and integrity of India and security of state and public order,” Tanu Banerjee, a partner at IndusLaw told Business Insider, According to her, disengagement with Tencent may not be of any particular benefit for PUBG Mobile. "National security considerations make overturning of the ban under 69A of the IT Act rather difficult. However, with a change of ownership, the South Korean owner will have a better chance of convincing the committee set up by the government to look into the ban that they comply with government-mandated data safety laws and data of Indians is not at risk anymore," added Siddharth Mahajan, a partner at Athena Legal. India is PUBG Mobile's largest market, accounting for nearly one-fourth of the game's users. In the aftermath of India announcing its ban, Tencent's stock lost <a href="https://www.businessinsider.in/business/news/pubg-ban-india-makes-chinese-company-tencent-loses-34-billion-in-2-days/articleshow/77924912.cms">nearly $34 billion of its value in two days.</a> SEE ALSO: <a href="https://www.businessinsider.in/tech/apps/news/professional-pubg-gamers-left-in-the-lurch-as-indian-government-bans-tencents-iconic-battle-royale-game/articleshow/77905215.cms">Professional PUBG gamers left in the lurch as Indian government bans Tencent’s iconic battle royale game</a> <a href="https://www.businessinsider.in/business/news/pubg-ban-india-makes-chinese-company-tencent-loses-34-billion-in-2-days/articleshow/77924912.cms">Tencent loses nearly $34 billion since the PUBG Mobile ban in India — its second-largest valuation dip this year</a> <a href="https://www.businessinsider.in/tech/apps/news/india-bans-pubg-wechat-and-118-other-mobile-applications/articleshow/77890776.cms">India bans PUBG, Ludo World, and 116 other Chinese mobile applications</a>

PUBG Mobile will no longer be developed by Tencent in India but experts say that may not be enough

<ul><li>Brands like RSVP, OPPO, Mountain Dew and RedBull have associated with PUBG in the past. </li><li>PUBG was known to offer high-reach and consumer engagement, two powerful baits for brands. </li><li>Experts answer how brands that invested in PUBG will adapt to the current situation and where they will move their marketing monnies.</li></ul>It has been two days since the government banned Tencent’s signature battle royale game PlayerUnknown’s Battlegrounds (PUBG) and app clones like PABJE, FAU-G and Pixel’s Unknown Battleground have already started sprouting up on Play Store. Due to the ban, Chinese tech giant Tencent has lost nearly $34 billion (HK$ 261.05) of its market value over the last two days. PUBG was downloaded 34.2 million times until May 2020 of which India accounted for 35.8% — 12.24 million installs, according to data provided by Sensor Tower. PUBG’s ban has not only left gamers in the lurch, it also left a void for brands that invested on in-app ads, event organisers, and influencers who were using PUBG and game streaming to earn a livelihood. The game also attracted advertisers ranging from handset makers to beverage companies. Brands that catered to the young audiences like OPPO, Mountain Dew, RedBull, etc have associated with PUBG in the past. It offered them engagement and high reach. One of the prominent brand partnerships that PUBG saw was with Ronnie Screwvala Productions’ (RSVP) action drama ‘URI: The Surgical Strike.’ Gamers were given an opportunity to launch a surgical strike on Pochinki, one of the most popular towns in the game’s map. While PUBG enthusiasts did not notice the advertisements on the app, it did have some incentive-led ads like ‘watch this ad to earn a scrap coupon’, collect 10 coins and build crates to buy in-game items. Gaming was considered a niche-category for a long time in the advertising industry. However, in 2019, of the $22.6 billion spent on mobile apps in Q2 2019, $16.95 billion was spent on mobile games and Indians were the largest market for mobile games, according to App Annie. So we reached out to a few industry experts to understand what kind of dent will the ban create in the advertising and marketing industry, how brands will reshuffle their monnies and find an alternative that offers the same amount of reach and user base. Explaining how brands will try to find alternatives that offer the same reach, Vaibhav Odhekar – Co-Founder and COO of POKKT Mobile Ads, said, “In the gaming space, all the brands were largely involved in “audience buying” and not site buying (like Candy Crush). So as long as there are players and audiences actively involved in gaming, brands will continue to be happy. POKKT has a gaming audience base of over 252mn+ users in India alone, so we believe that there is a massive reach present in terms of gaming content, advertising opportunities and the effectiveness for brands. Now brands will look at tweaking their targeting strategy to try and capture a larger set of apps, or else surgically approach the top competitors of the likes of PUBG and other banned apps to ensure cumulative audience reach.” Odhekar also pointed out that the majority of Indian gamers play casual games and that is where the maximum advertising is happening. Currently, top 10 apps on Google Play Store are Casual Games. <div type="image" title="top games" msid="77932529" hostid="261"></div> On what led to <keyword id="739806" type="PERSON" weightage="20" keywordseo="Gaming-industry">Gaming industry</keyword>’s boom, Odhekar added, “Gaming became really big in the first place due to casual gaming, which means most Indian users are playing (and engaging with ads on) games like Candy Crush, Temple Run, Subway Surfer, Ludo, Carrom. And this entire segment is untouched via Chinese app influence.” Brands that did associate with PUBG, did that for its captive audience and large user base. Abhinay Bhasin, Vice President (South Asia), Data Sciences, Dentsu Aegis Network said, “Chinese apps presented advertisers with a unique avenue to reach out to captive audiences offering a fairly large base that created a diversion of spends from platforms such as Facebook and Google onto unique ad formats that the Chinese apps offered. Estimates show that apps like TikTok had over 600 million downloads in India during its lifetime and Alibaba-owned UC Browser had a market share of over 10%. With the ban on these apps and services, brands will ultimately follow eyeballs and engaged audiences. The recent ban on TikTok for example seemed to be a boon for Instagram as they launched Reels in India. Similarly, the desi competitor to TikTok, Chingari, witnessed a record 1 crore+ download on the Google Play Store shortly after an initial ban on Chinese apps was announced. Brands in India have a multitude of sources to reach out to youth audiences such as via Gaming, OTT services, the aforementioned substitutes, etc. It’s far from the end of the world!” Rajan Navani, Vice Chairman &amp; Managing Director, JetSynthesys, and President of the Indian Digital Gaming Society said that most PUBG casual players will switch to other similar games in India so the impact should not be much and it only brought about 2% to overall gaming industry’s revenue. Navani said, “Impact on the overall gaming industry should not be over 2% if one were to include in-app and advertising revenue combined, in the immediate short-term. However, the professional PUBG esport players and other content creators around PUBG streaming will be severely impacted since they derive their livelihood from the game. At a time when the domestic mobile gaming industry is growing rapidly, PUBG’s ban provides an immense opportunity for other international and domestic gaming companies to grow their market share.” According to Manesh Swamy, VP- Creative, Logicserve Digital, PUBG’s ban will not hamper brands’ way of finding ways to reach out to consumers. However, they will now be cautious to associate with any kind of Chinese brand. “As a marketer and advertiser, I feel it won’t affect the industry at large, as we always find ways to meet our clients' marketing challenges and goals. Also, taking into consideration the current reservation against Chinese products and services, even brands would be cautious and not want to associate themselves with these platforms to carry out any marketing activities. I am sure they do not wish to hamper their consumer's loyalty,” said Swamy. With the pandemic-infused lockdown, consumers had to find ways of entertaining themselves within the four walls of their house. As a result, gaming apps saw a spike in users and brands started realising the potential of this industry. Sanjay Mehta, Joint CEO of Mirum India described the foreseeable situation in one word - ‘adapt.’ He said brands and agencies will adapt and find alternatives. Mehta said, “The most impacted sector/brand because of the ban is the brand/app PubG itself and most importantly their Pro-Players, who literally earned from it. India contributed almost 1/4th of the user and being a MOG (Multiplayer Online Game) it majorly ran on a Freemium model. Means their biggest revenue generator was In-game-purchase. Gaming has been one of the biggest contributors for AdEx in India during this COVID period. So gaming is here to stay, and brands have a plethora of games to advertise on. Like Video, casual gaming is also on a high and thankfully Brands have enough options.” Ban on 116 Chinese apps and its impact on AdEx PUBG offered brands an opportunity to place in-app advertisements, explore content marketing associations and organise group events around it. So with its ban, what kind of impact will it have on Advertising Expenditure this year? With PUBG, the government also ordered a ban on another 116 apps like Ludo World, Arena of Valor, Chess Rush. The first list came out on June 29 after the Galwan Valley skirmish, which left 20 Indian soldiers dead and an undisclosed number of casualties on the Chinese side. This included the popular short video streaming app TikTok, UC Browser, Xiaomi's Mi Community and 56 others. So how will the ban on all Chinese apps in India impact overall AdEx? Bhasin said Chinese companies contribute around 4-5% to overall Indian Advertising Revenue. He said, “The ban on Chinese apps will certainly have a significant impact on influencer associations that were picking up steam on TikTok or even through gaming influencers and contests. These spends will now have to be realigned to other alternatives. Moreover, the ban on apps is most likely to have a ripple effect onto other investments into AdEx in India by Chinese companies that contribute to roughly 4-5% of the overall Indian advertising economy.” Swamy and Mehta, on the other hand, said the impact will be minimal. “I don’t feel that the ban would affect the overall Ad Expenditure as brands would redirect their strategies to fit in the best manner possible,” said Swamy. Conclusion Brands and agencies adapted to COVID, they adapted to the TikTok ban and now, they are gearing up to adapt to PUBG’s ban, too.

Will PUBG’s ban have a ripple effect on in-game brand partnerships and AdEx?

Telecom giant <keyword id="2003276" type="General" weightage="100" keywordseo="jio" source="Orion">Jio</keyword> and chip maker MediaTek have joined hands to launch 'Gaming Masters 2.0', an e-sports event with one of the most popular game titles called <keyword id="11197652" type="General" weightage="80" keywordseo="battlegrounds-mobile-india" source="Orion">Battlegrounds Mobile India</keyword> (<keyword id="11923507" type="General" weightage="20" keywordseo="bgmi" source="Orion">BGMI</keyword>), targeted at new and existing online gaming enthusiasts and the professional gamers in the country. After a successful run in the first season with 'Free Fire' earlier this year, which attracted over 14,000 team registrations, the second season of 'Gaming Masters' is set to commence with prize pool of Rs 12.5 lakh on November 23. 'Gaming Masters 2.0' will feature Krafton's hit battle royale game title, BGMI India, which will be made available to both Jio and non-Jio users via the JioGames platform, according to industry insiders. There will be a 'Play &amp; Win Daily' series where gamers can participate every day, get rewarded, and also stand a chance to compete with professional teams for the ultimate championship. Jio recently launched its new smartphone JioPhone Next. The 5.45-inch JioPhone Next that houses Pragati OS, an optimised version of Android, has a multi-touch HD+ screen, a 13MP camera at the rear and an 8MP front camera. The device with 2GB RAM and 32GB internal storage offers Corning Gorilla Glass 3 with anti-fingerprint coating. The internal storage can be expanded up to 512 GB. It houses a Qualcomm Snapdragon chip called QM-215 (quad-core up to 1.3 Ghz). There will be a 3,500mAh battery and 2 Dual-SIM Nano slots, along with a 3.5mm audio jack. The device offers easy access and consume content in 10 languages. SEE ALSO: <a href="https://www.businessinsider.in/tech/apps/news/pubg-new-state-now-available-how-to-play-whats-new-and-everything-you-need-to-know/articleshow/87639212.cms">PUBG: New State now available – how to play, what’s new and everything you need to know</a> <a href="https://www.businessinsider.in/tech/apps/news/battleground-mobile-india-players-can-compete-in-the-asian-games-2022/articleshow/87603914.cms">Battlegrounds Mobile India players can compete in the Asian Games 2022</a>

Jio and MediaTek announce Battlegrounds Mobile India tournament with ₹12.5 lakh prize pool

<img src="https://static-ssl.businessinsider.com/image/5e68d75284159f14d63be087-2400/dvphotovideo202002212148155330dvp.jpg" alt="FaZe Clan offset Charity" />FaZe ClanMigos rapper Offset is a FaZe Clan investor and helped the team raise $50,000 for the American Cancer Society.<ul class="summary-list"><li>FaZe Clan is a multimillion-dollar gaming organization focused on esports and video content creation.</li><li>FaZe Clan began as a YouTube channel showcasing "Call of Duty" trick shots, but now it supports roughly 70 professional gamers and creators.</li><li>Business Insider spoke with Vera Salamone, FaZe Clan's director of talent, and Erik Anderson, FaZe Clan's head of esports, to find out what FaZe Clan looks for in new recruits.</li><li><a href="https://www.businessinsider.com/?hprecirc-bullet">Visit Business Insider's homepage for more stories.</a></li></ul>In an era when pro gamers can make as much as some athletes, and YouTubers are building multimillion-dollar careers, FaZe Clan has created a brand that straddles the line between esports and the influencer world to capture a growing audience of young fans.FaZe supports about 70 professional gamers and content creators, with ages ranging from 12 to 29. While the role of each member differs, their common goal is pushing FaZe to the forefront of online culture with a steady stream of video content and branded street fashion. FaZe has attracted a list of investors including rapper Offset of Migos and snagged sponsors like Nissan and the Manchester City Football Club.FaZe separates its members into two groups: esports, which consists of players competing specific games in ongoing competitions; and content creation, which focuses on creating videos and other forms of media for consumption. While the organization manages the two groups differently, team members can freely swap between from esports and content creation during their off season.<img src="https://static-ssl.businessinsider.com/image/5e68d7a2e4f9fe1368174c56-1125/img4523.jpg" alt="IMG_4523FaZe Clan" />FaZe ClanMembers of FaZe Clan showing off some of the team's branded gear.FaZe pays team members a monthly salary, provides travel, and negotiates branded partnerships with sponsors. Players are required to split a percentage of appearance fees, prize money, sponsorship deals, and other revenue with FaZe.But how do you get in?Business Insider spoke with Vera Salamone, FaZe's director of talent, and Erik Anderson, FaZe's head of esports, to find out what one of the most popular brands in the gaming industry looks for in new recruits.<h3>FaZe went from 'Call of Duty' YouTube videos to international esports recruiting</h3>FaZe's popularity started with one of the earliest forms of esports fandom.The organization began in 2010 as FaZe Sniping, a collection of "Call of Duty" players known for creating videos of their outrageous trick shots for YouTube. As a perennial best-seller, "Call of Duty" has an international audience, and millions of people became fans of FaZe's skilled players, including Richard "Banks" Bengtsson, Thomas "Temperrr" Oliveira, Nordan "Rain" Shat, and Yousef "Apex" Abdelfattah.The international focus has continued, as Anderson said FaZe is constantly recruiting on a global scale to find the best players to represent the team. FaZe players come from 15 different countries and the organization's latest esports signing included four "PUBG Mobile" players from Thailand."I'm looking for the best regardless of any background or where you come from," Anderson said. "I want to make sure that you've got a diverse group of people, but I also want to make sure that they're the top gamers."For older esports like "CounterStrike," FaZe looks for players who are performing well within the existing infrastructure, but newer games like "Fortnite" require more scouting from FaZe leadership. "It varies by game - some games have closed ecosystems where there's a pretty clear-cut selection of talent that's out there, with a path to get to that top level," Anderson said. "If you're making a name for yourself, you're going to get on people's radar. I think our guys, who've been doing this for about 10 years, kind of know what they're looking for. In FaZe Clan, we still have the soul of the company with our content creators, and they're still very active - weighing in and making sure the decisions are there, their voices are heard, and they're setting the tone."Anderson said that ultimately he wants esports recuits who will seize the opportunity to play professionally and remain passionate about their game of choice."I don't want to have to call a guy to wake him up to get him to and play video games as his career," Anderson said. "I want someone that's hungry to go and compete at a high level and understands that they're in a really amazing place to do that."<h3>If you want to join FaZe Clan's content team, passion and skills are more important than your follower count</h3>FaZe's content creation team is more focused on entertaining than competing.Team members living in FaZe's content creator house perform stunts, tricks, and pranks for millions of subscribers on YouTube. The team recently revealed a new $10 million mansion that will serve as a base of operations for the content creation team in Los Angeles.While generating buzz for the team is the goal, Salamone said that a massive social-media following on YouTube or Instagram isn't a requirement for joining FaZe. It's more important to show that you have unique skills and are self-motivated."We're looking for people that are really skilled and talented and have a passion," Salamone said. "Obviously we would like members that have the whole package and are on multiple platforms, but that isn't necessarily a defining factor for us."She continued: "We have definitely signed some talent before that was completely unknown on almost all platforms. Some of the founders that really pay attention discovered them and thought they had a special something. Then when they sign to FaZe, they blow up."<a href="https://www.businessinsider.com/tfue-faze-clan-lawsuit-youtube-twitch-2019-5"><img src="https://static-ssl.businessinsider.com/image/5cae1d2589551100975032ba-1920/d28hbakucaaczdm.jpg" alt="Tfue FaZe Clan" /></a>FaZe ClanTurner "Tfue" Tenney saw his popularity skyrocket after joining FaZe, but he's no longer with the organization."You can sense a spark in some of the kids that are generating things out there," Anderson said. "You don't have to have a massive amount of followers to see that they're able to create something that's either unique in their own voice or they're really good at a certain skill, like perhaps they're a phenomenal editor."FaZe has mastered some of the most popular video formats on YouTube, bringing in more than seven million subscribers to its channel. Along with producing video for the primary FaZe social channels, content team members also run their own personal YouTube and Instagram accounts, which helps FaZe cover even more of the online media landscape."For the content creators, each is so different that we don't have broad organization-wide goals, but the talent managers work with individual talent to set goals for their overall careers and that may include the consistency with which they stream, upload videos, or post on socials," Salamone said. "They may also set milestone goals around reaching a certain number of YouTube subscribers or social followers within a certain time period for example."<a href="https://www.businessinsider.com/intelligence/brand-investment-esports?IR=T&amp;itm_source=businessinsider&amp;itm_medium=ctgr_bii&amp;itm_term=ctgr_leadgen&amp;itm_content=esports&amp;itm_campaign=brand-investment-esports"><img src="https://static.businessinsider.com/image/5d3718e78d66427858223be4" alt="Exclusive FREE Report: Brand Investment in eSports by Business Insider Intelligence" style="width: 100% !important" /></a><blockquote class="twitter-tweet" lang="en">Join us in welcoming our first ever roster in Asia, FaZe PUBG Mobile! 🇹🇭<a href="https://twitter.com/FaZe_Vintorez?ref_src=twsrc%5Etfw">@FaZe_Vintorez</a> @BulSharkz <a href="https://twitter.com/FaZeEcho3?ref_src=twsrc%5Etfw">@FaZeEcho3</a> <a href="https://twitter.com/FaZeMR5?ref_src=twsrc%5Etfw">@FaZeMR5</a> <a href="https://twitter.com/hashtag/FaZeUp?src=hash&amp;ref_src=twsrc%5Etfw">#FaZeUp</a> <a href="https://twitter.com/hashtag/FaZePUBGMobile?src=hash&amp;ref_src=twsrc%5Etfw">#FaZePUBGMobile</a> <a href="https://t.co/jpbIiQKqWS">pic.twitter.com/jpbIiQKqWS</a>- #FaZeUp (@FaZeUpdate) <a href="https://twitter.com/mims/statuses/1216054448080015362?ref_src=twsrc%5Etfw">January 11, 2020</a></blockquote><iframe width="560" height="315" src="//www.youtube.com/embed/0vtjFXLtc4k" frameborder="0"></iframe> <h3>NOW WATCH: <a href="https://www.businessinsider.com/youtube-influencer-creator-crash-course-how-to-make-money-ads-2020-2">CRASH COURSE: An influencer explains how YouTube ads work, her advice for making more money, and how much she earns</a></h3> <iframe class="bijwplayerclass" src="https://content.jwplatform.com/players/4Qf2YrW7-CEZHWCBG.html" width="100%" height="100%" frameborder="0" scrolling="auto" style="margin:0px;"></iframe>

FaZe Clan's top recruiters explain how to join the red-hot gaming organization and what they look for in new members

<div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5ad9f9b519ee861b008b45c1-1920/fortnite20180420100647.jpg" border="0" alt="fortnite battle royale" data-mce-source="Dave Smith/Business Insider">Dave Smith/Business Insider</img></div></div></div><ul><li>Despite being very similar games in concept, "PlayerUnknown's Battlegrounds" ("PUBG") and "Fortnite: Battle Royale" are very different to play.</li><li>Due to its cartoon art style and less serious tone, many players consider "PUBG" to be the more challenging game.</li><li>The world's most popular "Fortnite" streamer (and former "PUBG" streamer), Tyler "Ninja" Blevins, said "Fortnite" requires "more skill" in a recent interview.</li></ul><hr> Like Super Mario and Sonic the Hedgehog before them, "PlayerUnknown's Battlegrounds" ("PUBG") and "Fortnite" are currently battling for title of biggest game in the world. Both games center around the same core concept: 100 people fighting to the death in an ever-shrinking island.Beyond the two games competing for players, devotees of each are debating which is the better game, and the number one argument is related to skill.The argument goes something like this: Since "PUBG" is more focused on shooting, and intends to more seriously model real shooting, it's the more difficult game to play. "Fortnite," in this argument, is the watered-down, "for babies" version of "PUBG."Twitch streaming star Tyler "Ninja" Blevins, the guy who's <a href="http://www.businessinsider.com/ninja-tyler-blevins-twitch-subscribers-fortnite-drake-youtube-2018-3">making at least $500K every month streaming "Fortnite" for thousands of people</a>, disagrees."A lot of people are like, 'PUBG' requires so much more skill because there's no building," Blevins said on a recent episode of <a href="https://www.youtube.com/watch?v=s12qaVEyW14">the H3 Podcast</a>. "Exact opposite."<div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5a315a814aa6b5a01a8b46ee-1920/41367d43-89e1-4a1d-b862-cdd358378d83.jpg" border="0" alt="Playerunknown's Battlegrounds" data-mce-source="PUBG Corp.">PUBG Corp."PUBG" has a more straightforward, realistic art style than "Fortnite."</img></div></div></div>Blevins knows a little something about this - he's a longtime professional gamer who spent loads of time playing "PUBG" before switching over to "Fortnite." He breaks down the situation as such:"If someone in 'PUBG' sees you from a mile away with a 15x scope, they can hide in a building and kill you. It's not difficult to shoot a gun and hit somebody. Gun skill is never the main reason why someone is talented at a game. It's literally their decision making."Both "Fortnite" and "PUBG" follow the same formula of pitting 100 players against each other on an island that's shrinking in size. The main difference with "Fortnite" is that there's a construction aspect - you can build structures (or destroy structures) on the fly.As such, a crucial aspect of defense is building structures to protect your character from enemy fire.<div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5ad8bebb14b83f47748b4790-1920/fortnite20180417000230.jpg" border="0" alt="fortnite battle royale" data-mce-source="Dave Smith/Business Insider">Dave Smith/Business InsiderYou can construct platforms to reach areas that are otherwise unreachable, or you can use it for defense.</img></div></div></div>Rather than making the game easier, Blevins argued, it makes the game far more demanding.&#xa0;"The shooting is not the difficult part - it's building," he said.&#xa0;"You'll find that there aren't that many talented players in every game, so if you just build simple structures you can win."Not that he dislikes "PUBG," of course, nor is he saying it's a simple game. "The game does obviously require talent, but less in my opinion," he said.Check out the full interview on The H3 Podcast right here:<div><iframe width="800" height="450" src="//www.youtube.com/embed/s12qaVEyW14" frameborder="0" allowfullscreen=""></iframe></div> <div class="margin-top"> <h3>NOW WATCH: <a href="http://www.businessinsider.com/wyze-labs-camera-google-nest-cam-2018-4">How a tiny camera startup is taking on Amazon and Google</a></h3> <div> <iframe class="bijwplayerclass" data-player="jwplayer" src="https://content.jwplatform.com/players/0uQoCcbK-CEZHWCBG.html" width="100%" height="100%" frameborder="0" scrolling="auto" style="margin:0px;" allowfullscreen=""></iframe><script>function receiveMessage(event){ console.log(event.data.fullscreen); Android.fullscreen(event.data.fullscreen); }window.addEventListener("message", receiveMessage, false);</script> </div> </div></hr>

'Fortnite' requires 'more skill' than 'PlayerUnknown's Battlegrounds,' according to top-streamer Ninja - here's why

<div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5db1e3e8dee0195c012323d4-1024/gettyimages-1054359868.jpg" border="0" alt="Shroud Michael Grzesiek" data-mce-source="Robert Reiners / Stringer/ Getty Images">Robert Reiners / Stringer/ Getty ImagesMichael "Shroud" Grzesiek</img></div></div></div><ul class="summary-list"><li>Former competitive gamer and top streamer Michael "Shroud" Grzesiek announced an <a href="https://mixer.com/shroud">exclusive streaming deal with Mixer</a> effective today, October 24.</li><li>Shroud will leave 7 million followers behind on Twitch.</li><li>The move comes almost three months after Mixer signed Tyler "Ninja" Blevins, Twitch's former top streamer, to a similar exclusive deal.</li><li>Though Ninja's arrival on Mixer has spurred new interest in the platform, <a href="https://www.businessinsider.com/ninja-brought-more-streamers-to-mixer-not-more-viewers-2019-10">it still lags far behind Twitch and YouTube Gaming</a> in terms of viewership. However, the announcement could spark new competition for top streamers.</li><li><a href="https://www.businessinsider.com/?hprecirc-bullet">Visit Business Insider's homepage for more stories.</a></li></ul>Another top video game streamer is leaving Amazon-owned Twitch for Microsoft's growing streaming platform, Mixer. Former competitive gamer Michael "Shroud" Grzesiek announced an exclusive streaming deal with Mixer earlier today, October 24, and will start streaming at 5 pm PT from <a href="https://mixer.com/shroud">Mixer.com/shroud.</a>Shroud will leave 7 million followers behind on Twitch and start fresh on Mixer. Shroud's move comes nearly three months after <a href="https://www.businessinsider.com/ninja-mixer-exclusive-streaming-leaving-twitch-2019-8">Mixer signed Tyler "Ninja" Blevins, Twitch's former top streamer,</a> to an exclusive deal. Following Ninja's departure, the only other streamer with more Twitch followers than Shroud was "Fortnite" player Turner "Tfue" Tenney.Shroud began his career as a professional "Counter-Strike: Global Offensive" (CS:GO) player before growing into one of the most popular livestreamers in the world. Known for his incredible skill in first person shooting games, Shroud plays a diverse collection of games, and has tallied nearly 13 billion total stream minutes watched and over 360 million lifetime YouTube video views, according to Mixer."Whether it was Counter-Strike, Apex Legends, PUBG or all the games in between, livestreaming has allowed me to make a career doing what I love," Shroud said in a statement. "Streaming is my passion and I owe my success to my fans who have helped me get to where I am now. Mixer provides the flexibility to center my attention around them. I am excited to join the Mixer community, as well as continue to build relationships with both players and fans."Though Ninja's arrival on Mixer has spurred new interest in the platform, <a href="https://www.businessinsider.com/ninja-brought-more-streamers-to-mixer-not-more-viewers-2019-10">it still lags far behind Twitch and YouTube Gaming</a> in terms of viewership. However, Mixer has seen significant growth compared to last year and the total amount of streamed content has jumped by 188% in the last 3 months, according to data from Streamlabs.Shroud teaming up with Mixer was supported by Loaded, Shroud's management company, responsible for overseeing key areas of his career, including sponsorships, media licensing, merchandising, partnerships, appearances and more. Notably, Ninja is represented by Loaded as well."Mixer continues to grow and build upon its already stellar creator community with Shroud," Loaded founder and CEO Brandon Freytag said. "Shroud is an incredibly skilled player who has dominated some of the world's most popular games and we're thrilled that Mixer continues to grow and build upon its already stellar creator community with his addition. We look forward to exploring new opportunities on the platform for him and his community."Twitch losing another major streamer to Mixer could drive more competition over the most popular content creators. Most video game streamers depend on viewer donations to support themselves, so chasing after Twitch's massive audience is often a necessity. But it appears that the top talent has found ways to negotiate more a stable kind of compensation outside of Twitch.<a href="https://www.businessinsider.com/intelligence/40-big-tech-predictions-for-2019?IR=T&amp;itm_source=businessinsider&amp;itm_medium=ctgr_bii&amp;itm_term=ctgr_leadgen&amp;itm_content=amazon&amp;itm_campaign=40-big-tech-predictions-for-2019-3"><img src="https://static.businessinsider.com/image/5d5ecdddad2b472c89086704" alt="Exclusive FREE Slide Deck: 40 Big Tech Predictions for 2019 by Business Insider Intelligence" border="0" style="width: 100% !important" /></a><div><blockquote class="twitter-tweet" lang="en">Same shroud. New home.<a href="https://t.co/eZV2GBBSsY">https://t.co/eZV2GBBSsY</a> <a href="https://t.co/AHaajkjees">pic.twitter.com/AHaajkjees</a>- Michael Grzesiek (@shroud) <a href="https://twitter.com/mims/statuses/1187413389582061568?ref_src=twsrc%5Etfw">October 24, 2019</a></blockquote><script async="" src="//platform.twitter.com/widgets.js" charset="utf-8"></script></div> <div class="margin-top"> <h3>NOW WATCH: <a href="https://www.businessinsider.com/nasa-weird-space-robots-mars-moon-titan-2019-10">8 weird robots NASA wants to send to space</a></h3> <div> <iframe class="bijwplayerclass" data-player="jwplayer" src="https://content.jwplatform.com/players/QR9KFQT5-CEZHWCBG.html" width="100%" height="100%" frameborder="0" scrolling="auto" style="margin:0px;" allowfullscreen=""></iframe><script>function receiveMessage(event){ console.log(event.data.fullscreen); Android.fullscreen(event.data.fullscreen); }window.addEventListener("message", receiveMessage, false);</script> </div> </div>

You Searched For "professional pubg gamers" and got 11 results

Professional PUBG gamers left in the lurch as Indian government bans Tencent’s iconic battle royale game

Prabhjote Gill

A 24-year-old professional video game player died after a manhunt related to a shooting case

Kieran Press-Reynolds

Here’s what it’s like to be a gamer in India

Prabhjote Gill

Here’s what it’s like to be a gamer in India

Tencent loses nearly $34 billion since the PUBG Mobile ban in India — its second-largest valuation dip this year

Prabhjote Gill

PUBG Mobile will no longer be developed by Tencent in India but experts say that may not be enough

Prabhjote Gill

Will PUBG’s ban have a ripple effect on in-game brand partnerships and AdEx?

Karuna Sharma

Jio and MediaTek announce Battlegrounds Mobile India tournament with ₹12.5 lakh prize pool

IANS

FaZe Clan's top recruiters explain how to join the red-hot gaming organization and what they look for in new members

Kevin Webb

'Fortnite' requires 'more skill' than 'PlayerUnknown's Battlegrounds,' according to top-streamer Ninja - here's why

Ben Gilbert

Another top streamer is following in Ninja's footsteps by moving from Twitch to Microsoft's Mixer with an exclusive deal

Kevin Webb