This PSA, "Too Late," created by Deutsch NY>$4 for Champions Against Bullying>$4, depicts teenagers reading messages from the actual social media pages of teens who were bullied.
Champions Against Bullying, one of the oldest, International non-profits is passionate about "creating a society where every child has the opportunity to develop, learn and thrive in an environment without fear," to not only raise awareness but to do something about bullying.
The organization provides proven prevention strategies, intervention know-how and immediate practical solutions that address issues unique to bullies, their targets and to bystanders. Established in 2004, CAB brings workshops, programs and award-winning resources for kids from pre-school to high school, as well as for parents, educators, associations and corporations across North America.
Alexandra Penn, Founder, Crisis Intervention Specialist
Leigh Faith-Fujimoto, USA Director
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