Building trust between employees and throughout the company is fundamental to productivity, and it's easy to see why: In author and professor Paul J. Zak's survey of $4, employees at companies with higher trust were 106% more energetic at work, 76% more engaged, 74% less stressed, 40% less burnt out — and were likely to take 13% fewer sick days.
Marie Rosecrans, senior vice president of SMB marketing at $4, explains why trust is so hard to cultivate in today's world, and offers ways you can put in the work to establish trust between you and your employees.
"Despite the advice I received early in my career that I should never admit my failings, I've found the opposite is true: Transparent vulnerability and openness are key to building trust," Rosecrans said. "Forging trusting relationships requires outlining your values and acting in accordance with them — consistently and openly."