The maker of Lil Nas X's 'Satan Shoes' has settled a trademark dispute brought by Nike, and will buy back doctored Nike shoes it has sold
Nikesettled its lawsuit with MSCHFover the controversial "Satan Shoe," the retailer told Insider.
- The terms of the settlement include a voluntary recall for MSCHF buy back the shoes.
- "The parties are pleased to put this dispute behind them," Nike said in a statement.
Nike has settled with the maker of Lil Nas X's controversial "Satan Shoe" for an undisclosed amount.
Nike filed a trademark infringement suit on March 29 after art startup MSCHF collaborated with Lil Nas X on a shoe that knocks off the Nike Air Max 97 and claimed to insert a drop of human blood to the midsole.
The terms of the settlement include a voluntary recall that allow MSCHF to buy back the Satan Shoes for their original
"If any purchasers were confused, or if they otherwise want to return their shoes, they may do so for a full refund," Nike said in a statement to Insider. "The parties are pleased to put this dispute behind them."
Nike added customers who do not want to return the shoe or encounter a "product issue, defect, or health concern," should contact MSCHF. The shoe giant reiterated Nike had no role in selling the Satan Shoe.
In a statement to Insider by MSCHF's attorney, the startup said it was "pleased with the settlement," reiterating that the collection of Satan Shoes was a commentary "on the absurdity of the collaboration culture practiced by some brands."
The startup said it felt the lawsuit brought by Nike "dramatically amplified" the "the artistic messages MSCHF hope to share with these shoes," and added that MSCHF is looking ahead to "dedicate its time to new artistic and expressive projects."
MSCHF has made a reputation selling unorthodox, "meme-worthy" products, including a $10 toaster bath bomb and an app for making stock investments based on astrological signs.
Last year, the startup sold a Jesus-inspired sneaker filled with holy water that also appeared to be altered Nike Air Max 97s. The "Jesus Shoe" will also be part of the voluntary recall as part of Nike's settlement.
"If we can make people a fan of the brand and not the product, we can do whatever the f--k we want," Daniel Greenberg, the head of commerce at MSCHF, told Insider's Paige Leskin last year. "We build what we want. We don't care."
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