Would you buy the legendary Ambassador in an electric avatar?Unsplash
Hindustan Motors, the maker of the legendary-but-now-dead Ambassador, could come back to life.
Although unconfirmed, these reports have sent the company’s shares to dizzying heights, more than doubling since the news first broke out in late May.
Hindustan Motors is also rumoured to be exploring the launch of electric scooters.
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Hindustan Motors stock has woken up from a deep slumber, with reports of the company reviving the legendary Ambassador brand and launching a new electric car.
Although there has been no confirmation from the company in this regard, investors and speculators alike have sent the Hindustan Motors stock to dizzy heights.
Every ₹10,000 invested in Hindustan Motors stock is now worth ₹24,500, in less than a month’s time.
An electric version of the legendary Ambassador could revive Hindustan Motors
Hindustan Motors is India’s first car maker and is known for the legendary Ambassador, which used to be a status symbol at one point of time. The car remained in production for 56 years, from 1958 to 2014. Even though it is a relic of the past now, an electric variant could revive the company.
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Equity discussions are underway
A memorandum of understanding (MoU) has reportedly been signed by Hindustan Motors and the required due diligence is expected to take around three months.
Uttam Bose, a director of Hindustan Motors has said the companies are currently discussing the equity structure. In the current proposed structure, Hindustan Motors will own 51% of the stake and the unnamed European company will own the remaining 49%.
Interestingly enough, the Ambassador-maker could also launch electric scooters – this could give it a far wider reach than an electric car.
“Initially, the project will launch two-wheelers and subsequently four -wheelers,” said Uttam Bose in a statement to Business Standard.
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