Google 's new features for travel search aim to help users find affordable flights, hotels, and activities while on vacation.- The mobile-friendly hotel browsing feature allows users to swipe through hotel photos and review notable features, making booking easier on mobile devices.
- With the price guarantee badge and attraction suggestions, Google's new features can save users time and money when planning their next trip.
The first addition is a mobile-friendly hotel browsing feature that will make it easier for users to browse and book hotels on their mobile devices. The second feature is a price guarantee for flights that ensures users get the best possible airfare deal. The third feature is designed to help users find activities and things to do while on their trip, making their vacation planning much more convenient.
Now, let's look at these new features and explore how they can benefit travelers.
Traditionally, searching for hotels on a mobile device could be a tedious task involving reading reviews and comparing prices. However, Google has introduced a new hotel browsing feature specifically optimized for mobile devices, significantly improving the user experience. For instance, when searching for ‘Hotels in Delhi’ and clicking on ‘view more,’ users can explore each property in a swipeable story format.
This feature allows users to swipe through photos of the hotel, save them for later, access more information about the surrounding area, and review a summary of the hotel's notable features. Once users are done exploring, they can simply swipe up to continue browsing.
The most intriguing addition among the new features is the price guarantee badge, introduced as a pilot program in the US. With this feature, users can now easily identify the lowest available price for a flight before takeoff, as determined by Google's monitoring of daily price changes. While users could previously only see whether prices were low, typical, or high, this new badge provides a more specific indication of the lowest price available.
Finding things to do
The final feature is intended to assist users in discovering top attractions and experiences in the vicinity of their vacation destination. As per Google, when users search for an attraction or tour company, they can view prices directly on their listing and easily access a link to book tickets. Additionally, attractions will be accompanied by suggestions for similar experiences, providing users with more options to explore.
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